Joe Pulizzi (Content Marketing Institute) reveals something serious about how you can use content marketing to build a tribe of raving fans and monetize it on today’s show. You might not like it, but you’ll probably love it.
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Description
Joe Pulizzi, (Founder of the Content Marketing Institute) and bestselling author reveals that by focusing on building an audience first and defining products and services second, you can change the rules of the game and significantly increase the odds of financial and business success. This model is called Content Inc., and you will discover how to use it to set you and your business apart in the New Covid Economy so you can get clients now and make your business more profitable.
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