Episodes
In this final podcast episode, I share three ways to start and keep your business thriving no matter what's occurring in your area or around the world. Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast through your favorite listening device! How to Start a Home-Based Gift Basket Book: https://pxlme.me/gbbook Join the 6 week gift basket course! https://pxlme.me/gbbedcourse A five-minute conversation with me can solve that big problem....
Published 06/13/22
Published 06/13/22
What is your first thought when you see products in retail stores that are perfect for your gifts and baskets? Immediately buy as much as possible? Ask customer service if they have more in stock? Find out the manufacturer's name to buy directly from them?Those options are possibilities, and there are other steps you can take, too. This episode expands your mind about another buying procedure you may not have considered. Thank you for subscribing to Gift Basket Business, and be sure to rate...
Published 06/06/22
A homebased environment may be where your business starts, but at some point, your business may outgrow that location. Where else can you set up your enterprise? This episode provides three options which may be appropriate or, if not, will help you generate new ideas for establishing your business elsewhere  according to what's available in your area. Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast through your favorite listening device! How to Start a...
Published 05/30/22
Reports about newspapers' demise may be true regarding their revenue, but you still have opportunities to have a feature story written about your beautiful gifts and gift baskets. Do you know which newspaper sections are your target, and if so, do you know how to get a reporter's attention to increase your notoriety? Find out n this episode. Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast through your favorite listening device! How to Start a Home-Based...
Published 05/23/22
As prices for raw materials continue to increase, where are the areas to decrease expenses? Do you need to buy everything at a premium price, or are there ways to keep more money available for marketing by finding alternatives to how you operate now? This episode uncovers some areas you may not consider that are perfect for your success. Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast through your favorite listening device! How to Start a Home-Based Gift...
Published 05/16/22
Becoming conscious about how our gift basket supplies participation in pollution is a common concern. Thankfully, there are products we can use that are recyclable, eco friendly, and organic, leaving no footprint in the earth's atmosphere in the coming years. Which products are biodegradable now, and which ones are still not available? Find out in this episode. Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast through your favorite listening device! How to...
Published 05/09/22
Want to start making and selling gift baskets right away? Wait a minute! There are good reasons to turn your creativity into a lucrative business, and there are reasons to think wisely and decide if this is the time to build an enterprise. This episode reveals when gift baskets may not be the business for you - not ever - but right now. Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast through your favorite listening device! How to Start a Home-Based Gift...
Published 05/02/22
Good information is available to build your business. Of course there is GiftBasketBusiness.com, and that's just the beginning. This episode introduces you to five more sources waiting for you to explore. Google Alerts: https://www.google.com/alerts Gift Shop Magazine: https://GiftShopMag.com/ Fancy Food Online: https://specialtyfood.com/ Uline: https://uline.com Answer Socrates: https://answersocrates.com/ Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast...
Published 04/25/22
If you haven't reviewed your website in at least four months, it's time to give it a look. Why? Your customers may be ordering a gift you no longer offer, or perhaps someone is emailing you on your contact form, and the form is broken. These examples, their solutions, and more are discussed in this episode so your business thrives and puts smiles on soon-to-be customers' faces. Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast through your favorite listening...
Published 04/18/22
What's your first step if you walk into your studio and find that you've been robbed or that a flood has damaged everything in the room? Hopefully, you have insurance that will cover the loss, but it's not enough to have insurance. You must have all of the documentation needed to submit your claim. If you're not sure what's needed, this episode provides some of the steps that ensures you don't face a total business loss.  Disclaimer: I am not an attorney or an insurance representative....
Published 04/11/22
How would you feel to collaborate with a large or small retailer to create a successful in-store special event? Such an opportunity is possible, but you must plan ahead to not only reach the person in charge but also choose the right venue and exceed their expectations and customers' expectations, too. Find out what's needed to bring an event to stores far and wide. Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast through your favorite listening...
Published 04/04/22
You can feel lots of anxiety when receiving an order, especially when it's your first sale or the first big sale from a corporation. Such excitement may compel you to cave in to all types of requests from the client, but it's smart to think before you agree to what they want. Hear this episode to recognize when to put the brakes on orders that may turn out to be liabilities. Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast through your favorite listening...
Published 03/28/22
How do you maintain information about your customers? Do you keep the details all in your head, or is a computer program where you store the details? Customer relationship management programs have been around for years, and setting up or updating one helps you to continue good connections with people who are proven buyers. What do you add to such a program, and how can it help you improve sales? Hear this episode! Thank you for subscribing to Gift Basket Business, and be sure to rate the...
Published 03/21/22
How do you plan what information you'll share at that first presentation with a corporate client? There's more to presentations then telling them you make gift baskets and hoping they'll reach for the corporate checkbook. This episode provides three main steps to position yourself for longevity as their gift source. Find out how to create a firm foundation that  allows you to make more than one sale . Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast...
Published 03/14/22
What does your incentive program include? If you have such a program for business or have never considered one, this episode is for you. Don't have a program? Hear why incentives have strong potential to increase income. Have a program? The options you hear may help to restructure your current plan. Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast through your favorite listening device! How to Start a Home-Based Gift Basket Book:...
Published 03/07/22
What is your process when entering your studio each day? Do you have a plan of action, or do you wing it, allowing time to whittle away so you convince yourself that you're making progress? This episode encourages you plan your day's activities before the day arrives. Whether investing in a planner or using another type of scheduler, your success with a gift basket business hinges on how you approach each day well before it begins. Thank you for subscribing to Gift Basket Business, and be...
Published 02/28/22
What word characterizes the retailers in your area who sell similar gifts and baskets you make? Do you call them competitors, or are they simply others who sell gift baskets? This episode puts a different spin on the words competitor and competition and shares three reasons to be glad others in your region sell items similar to what you create. Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast through your favorite listening device! Your No. 1 gift basket...
Published 02/21/22
Must you agree to every sale? You may want to approve every order that comes your way, but that decision is sometimes hazardous for your business and your health. How do you decide which orders are for you and which ones are not? This episode uncovers four ways  to determine if a sale is truly for you as well as how to save a sale by making changes to the customer's needs. This is one episode you want to hear. Thank you for subscribing to Gift Basket Business, and be sure to rate the...
Published 02/14/22
Your business is growing steadily, and revenue is strong, but is what you've created a business that someone else will buy? Have you been thinking about selling and what it takes to set up your business for sale? This episode reveals three steps to focus on now that creates the foundation for successfully selling the entire enterprise rather than selling everything piece by piece. Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast through your favorite...
Published 02/07/22
There are some sales for multiple gifts where you will make every gift basket the exact same. Then there are sales where the order is for multiple people within the same office. That's when your magical skills create designs that take each receiver's breath away. When does this magic happen, and how to you figure out who gets which type of customization? This episode unravels the mystery of making customized gifts for everyone who works in the same environment. Such specialization leads to...
Published 01/31/22
What if you had a steady source of income through your own gift basket of the month program? Such an endeavor is possible, but there is lots of research, planning, and preparation to ensure the success of your program. What are the components required to launch and maintain your membership? This episode reveals the details that create a firm foundation for this venture. Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast through your favorite listening...
Published 01/24/22
What is your reaction when researching information online and finding your exact website, or part of your website, is part of someone else's site? Your heart certainly skips a beat, and your blood pressure may rise a bit, but after that it's time for action to have illegal copying removed. How do you proceed? Hear this episode that reveals four ways to proceed if such theft occurs. Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast through your favorite...
Published 01/17/22
What's your response if a client asks for their money back? Will you agree, or have you created terms for your business that disallow a monetary refund? If you have not created a returns policy, now's the time to craft one and post it on your website. If you have a policy, perhaps it's time to review and update your terms. This episode shares numerous policy considerations so you're ready to adjust orders in ways that satisfy you and your customers. Thank you for subscribing to Gift...
Published 01/10/22
As a solo designer, do you wonder how larger gift basket retailers organize their business? This episode takes you behind the scenes to experience what I learned about making and selling gift baskets at a walk-in store. There was lots of insight, which includes the three lessons I share with you. Thank you for subscribing to Gift Basket Business, and be sure to rate the podcast through your favorite listening device! How to Start a Home-Based Gift Basket Book:...
Published 01/03/22