Harley Jordan made a name for during the pandemic as a social media strategist who was bringing more transparency to the secretive world of the influencer industry. But after hitting burnout as the founder of a successful influencer agency and podcast, she knew she had to pivot. Harley joins Phoebe Sherman in this episode to talk about the philosophy and success of her  ‘Do Less Club’ - a community of multi-passionate, overthinking creators. Sound familiar? In this episode you’ll learn how to harness your personal brand and brand partnerships to make your marketing process easy and fun for your individual style. Harley Jordan is a social media strategist, founder of All Influence Management, an Influencer talent agency, and host of “Brand Meet Creator” podcast. She started with the goal of bringing the quickly evolving world of brand partnerships to light - pushing for rate transparency, empowering creators to charge their worth, and sharing general know-how that others refused to share - but after hitting  burnout she knew she had to pivot. Harley coined the phrase ‘Do Less Club’ and started speaking directly to multi-passionate, overthinking creators who struggle to hone in on the one thing that makes career content creation easy: an authentic personal brand.   Show Notes  Salem Apps Close April 28th  RSVP to our Craft Fairs Shop our Mother's Day Gift Guide  Parade Swimwear Use code Phoebeesherman for 20% off