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Echo Delta
Higher Ed Marketing Lab
Engage with some of the brightest minds in marketing and higher education to uncover practical insights you can use to level up your institution’s marketing and enrollment efforts.
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Ratings & Reviews
5.0 stars from 16 ratings
Great quality podcast with topics that are relevant for both leaders and practitioners in Marketing. Its rare to find a source that has content that is appealing to both. Great resource for professionals in college marketing!
Christy Keirn via Apple Podcasts · United States of America · 07/18/19
Fresh Ideas
You work in higher ed for 30-some years and you feel like you hear the same things over and over again. What a breath of fresh air. Solid quality, right to the point interviews, and topics that help me make sense of a changing, digital world.
UrbanMyth61 via Apple Podcasts · United States of America · 01/16/19
Taking a Different Approach
I find their insight to be valuable because unlike the traditional, narrow-minded marketing approaches, this information presents insightful tactics from other industries that work well in higher ed too.
Evergreen Pine via Apple Podcasts · United States of America · 11/05/18
Recent Episodes
Explore the "Performance Marketing Trap" with Jarrett as he discusses the pitfalls colleges experience when they over-rely on so-called performance marketing channels to advertise. Learn why brand marketing is crucial for long-term success and get actionable steps you can take to create a more...
Published 04/19/24
Published 04/19/24
TikTok is the platform of choice for many of today’s prospective students, but consistently executing relevant and engaging content is a challenge many colleges and universities are still trying to overcome.  In this episode, you’ll hear from Morgan Goodwill, social media manager and producer at...
Published 02/25/24
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