Welcome to the most irregular episode of the How do you know? podcast to date! Change has been brewing beneath the surface and it’s the unmatched Louis Grenier and his workshop - Stand The F*ck Out (STFO) – that played a huge role in materializing that transformation. What you see today on my website is the result of several months of work that runs deep. During STFO, I refined my business strategy, the assets I bring to the table, and defined the type of customers I want to work with. The workshop accelerated these realizations and my acting on them by months – nay, years! Every prompt and conversation chipped away at my self-doubt and gave me the clarity and confidence to articulate what I want to do next and what I don’t want to do next. Because I’ve grown as a person through other people’s stories and kindness, I’m sharing the decisions that got me here so they may serve you on your journey.