Digital marketing maestro Rich Brooks is here to talk to us about the power of digital strategies in scaling businesses. Rich, with his wealth of experience from founding Flyte New Media and Agents of Change, discusses SEO, content optimization, and the pivotal role of AI in revolutionizing marketing approaches. Rich shares his journey from website creation to leveraging cutting-edge digital tools, offering invaluable insights into adapting business models for sustainability and growth. This episode not only gives us a peek at the twists and turns of digital marketing but also illuminates the path for businesses striving to enhance their digital footprint and engage with their audience more effectively. Tune in to discover actionable strategies that promise to elevate your business in the digital era. Chapters: 00:00:00 - Meet Rich Brooks: Master of Digital Marketing Growth00:00:57 - The Origin Story: From Sales to Digital Domination00:01:51 - Building an Empire: The Rise of Flyte New Media00:03:15 - Masterclass in Digital Marketing: Tips & Tricks00:09:15 - Metrics That Matter: Key to Marketing Success00:11:17 - The Game Changer: Shifting to Recurring Revenue00:13:47 - Real Success: Transforming SEO into Revenue00:17:17 - The AI Revolution: Future-Proofing Your Marketing00:21:44 - Don't Miss: The Agents of Change Summit00:22:37 - Closing Thoughts: A Heartfelt Thank You Links And Resources: LinkedInAgents of ChangeAgents of Change Summitflyte new media Amplafy MediaHector Santiesteban on LinkedInHector Santiesteban on Twitter Thanks so much for joining us this week. Want to subscribe to How to Scale a Business? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!