Description
Find out how to market any product or service by finding your marketing sweet spot that taps into your audience's needs, wants, fears or desires. Use built-in brain triggers to influence your audience to market even the most embarrassing products like laxatives and hemorrhoid cream.
Where’s the line between helping someone by offering them a product and pushing them into a sale they don’t need? It’s a grey area of marketing that puts many people off. In this episode, Igor unpacks this topic in ways you’ve never heard before so you can grow rich with a peace of mind.
Published 06/25/20
Why tell stories? Because they work. This year I’ve decided to incorporate storytelling into every part of my life: my business, my marriage and my parenting. The results speak for themselves.
Published 06/22/20
Can one headline make a difference between raising our children in a green clean state and condemning the next generation to grow up in a rotting dump? Yes. It can. Texas proved it. Here’s how...
Published 06/18/20