Where’s the line between helping someone by offering them a product and pushing them into a sale they don’t need? It’s a grey area of marketing that puts many people off. In this episode, Igor unpacks this topic in ways you’ve never heard before so you can grow rich with a peace of mind.

Why tell stories? Because they work. This year I’ve decided to incorporate storytelling into every part of my life: my business, my marriage and my parenting. The results speak for themselves.

Can one headline make a difference between raising our children in a green clean state and condemning the next generation to grow up in a rotting dump? Yes. It can. Texas proved it. Here’s how...

Amazon just announced they’re cutting partner commissions. Since they weren’t paying much to begin with, it’s time to address the elephant in the room - how fast can you go broke promoting amazon products and what should you be promoting instead for maximum profit in minimum time.

Anniversary episode where Igor answers list builders’ questions. Personal and professional. Do not miss the opportunity to get the answers to some of the questions that you too may have wondered. Two lucky list builders win prizes for the best questions.

Find out how to market any product or service by finding your marketing sweet spot that taps into your audience's needs, wants, fears or desires. Use built-in brain triggers to influence your audience to market even the most embarrassing products like laxatives and hemorrhoid cream.

Your marketing budget is limited and it is vital to getting the biggest bang for your buck. For many Facebook is one of the first places they consider using to drive traffic to their offer. In this edition, Igor outlines some of the most significant drawbacks when using Facebook Ads. Learn why you shouldn't build your business on a shifting foundation that can be taken away from you in one day.  

Igor dives deep into the realm of self-hosted email autoresponders. Who should use them and why? Are they newbie friendly? How they stack up against 3rd party mailers like Aweber and GetResponse?

According to Paul Ross, the author of Subtle Words That Sell, you can plant mental movies into your customer’s subconscious using simple words and phrases. Paul has been featured in The Huffington Post, The Rolling Stones Magazine, NBC, CNN, FOX and BBC as the leading advocate of subconscious selling. Today I’m going to be picking his brain on why the world's most complex computer that we carry in our skulls is so susceptible to influence through words.

Paid traffic is expensive and free traffic is technical and slow. What's the perfect traffic source for someone who is just getting started with list building? Igor leaves no room for debate in this episode.

Head to head comparison between 2 of the most popular email autoresponders on the internet: GetResponse and Aweber. Igor shares his experience with both plus tells some dark tales from the crypt about how his personal lifetime ban from Aweber. Does it mean they're bad? Not necessarily. Listen to this episode to find out.

Today's results are the outcome of yesterday's habits. Discover the 7 habits of highly effective marketers.

Is it unethical to use people’s anxieties, fears and insecurities to sell more products? Perhaps. Perhaps not. Get Igor’s take on “manipulating” people’s emotions to get them to buy from you. Find out what’s the most ethical way to become a marketing genius without compromising your values.

Igor is sharing his top 11 financial setbacks both in business and in his personal life. Igor regrets not keeping most of what he made between the ages of 24 and 29. Find out if you’re making the same mistakes with your income.

Igor explores how COVID-19 is changing internet marketing. Tune in to find out Igor’s opinion on what life after COVID-19 will look like. Should you quit marketing online or should you ramp up? Should you look for a job or should you work harder to fire your boss?

After almost 4 months, the List Building Lifestyle Show is BACK!  You’ve been asking questions such as “where is Igor?” and “why haven't there been any new episodes since January?”  In this episode Igor explains why he went AWOL and shares the plan for the 2020 List Building Lifestyle Show.

Your ability to make tons of sales comes down to selecting the right niche. If you’ve ever wondered how to pick a profitable niche, penetrate a competitive niche, find a passionate market and gauge the buying power of a category in your crosshair, then tune in to this episode and listen to Clickbank’s No 1 vendor Aidan Booth as he explains the science of niche selection.

You know how some people love saying how their next year is going to be their biggest year yet? Well… 2019 wasn’t that year for me. It was a year full of mistakes, challenges, changes and sacrifices. But there were some wins too. Here they are.

I love asking people what’s their biggest regret in life. Most tell me (read: lie to me) they have no regrets. I don’t buy that. We all regret something. Something we never said. Something we never did. Something we did that we shouldn't have. These are my biggest regrets of 2019.

People who work with me tend to talk about my relentless ability to implement ideas. They tell me they’re fascinated with my absence of procrastination. In other words, they see me as someone who doesn’t need motivation. Quite the opposite is true. I require a lot of motivation. This drove me to tap into my “motivation fountain” years ago. Since then I (almost) never procrastinate.

The internet marketing industry is often singled out as one that's filled with scams. If you really look at other industries, you'll realize that most of them are literally built on scams but people seem to be okay with that.

Igor interviews Dave Woodward, head honcho at ClickFunnels as he reveals the lessons from building one of the largest email lists our industry has ever seen.

Are your loved ones taunting you for talking about starting an online business but never actually doing anything, in spite of you putting in a ton of hours into it? This episode explains how to shut them up.

Millions of people are mislead growing up when they’re told that a college degree is an escape hatch to a perfect life. Most college graduates never land a job in their field of study field. Some because they can’t find one. Others because they don’t want the job in the first place.