Todd Henry positions himself as an "arms dealer for the creative revolution", he teaches leaders and organizations how to establish practices that lead to everyday brilliance. He is the author of six books (The Accidental Creative, Die Empty, Louder Than Words, Herding Tigers, The Motivation Code, Daily Creative) which have been translated into more than a dozen languages, and he speaks and consults across dozens of industries on creativity, leadership, and passion for work. With more than fifteen million downloads, his podcast The Accidental Creative offers weekly tips for how to stay prolific, brilliant, and healthy. Todd's book Die Empty was named by Amazon.com as one of the best books of 2013. His latest book, Daily Creative, offers daily sparks of inspiration and practical advice for creative pros. The Accidental Creative Podcast: https://accidentalcreative.com/podcasts Todd Henry's Books: https://toddhenry.com/books - Website and live online programs: http://ims-online.com Blog: https://blog.ims-online.com/ Podcast: https://ims-online.com/podcasts/ LinkedIn: https://www.linkedin.com/in/charlesagood/ Twitter: https://twitter.com/charlesgood99 Chapters: (00:00) Introduction (00:53) The genesis of creativity (02:49) Becoming a creative director (04:36) Demystifying creativity (09:30) The time vs value dilemma (11:24) Tip: Staying in the dark room (14:25) Tool: Taming the ping and finding focus (18:40) Tip: Protecting your intuition (20:13) Tip: Cultivating creatively stimulating relationships (22:11) Technique: Energy management (28:29) Tip: The importance of notation and capturing insights (30:23) Creating projects from actionable insights (35:17) Investing time for future effectiveness (37:33) Tip: Cover Bands vs. Original Bands (38:03) Tip: Creating something of lasting value (38:58) Finding your own voice (39:36) Conclusion