Episodes
🚀 Calling all Brick and Mortar Powerhouses!  Now, listen up because this is your time to shine!  Every day is a chance to rock the business world, but with the Holidays fast approaching, we've got a golden opportunity to deliver the kind of service and magic that the big box stores can only dream of. 🎁✨ In this heart-pounding episode, I'm diving headfirst into why I believe 2023 is about to witness the most epic Black Friday Event ever! I'm not just talking hype—I'm laying out my...
Published 11/06/23
Today, we are honored to have Dr. Jen sharing her inspiring journey and delving into why she passionately aligns with the mission and vision of Fit PT. Our conversation unfolds into her deep-rooted love for Physical Therapy, debunking the myth that boutique physical therapy has to break the bank, and the empowering truth that you can—and should—expect more from your body. 🚀 Join us in this enlightening discussion that underscores why our St. Croix Valley community continues to leave us in...
Published 11/01/23
Welcome to today's power-packed episode! We're diving deep into the crucial world of visibility strategies for your Brick and Mortar business. As a dedicated marketing agency specializing in making brick and mortar businesses be “The Only Option in Town,” I can't stress enough how vital it is to employ all three of these strategies consistently—yes, consistently is the keyword here. The trio of strategies we're talking about are: Online, Offline, and YOU. Each plays a pivotal role in...
Published 10/23/23
In today's podcast, we're delving into the essential but often overlooked topics of planning for the "what if" and "when." These are conversations that tug at the heartstrings but are undeniably crucial. Let's get real—building your Brick and Mortar business as the community's top choice is a monumental achievement. But what's the game plan for those unpredictable #life moments? Enter the wonderful Mary Beth Simón. We're opening up about facing reality, discussing the nitty-gritty of what...
Published 10/18/23
Welcome to another episode of Brick + Mortar Visibility! This week, we dive into a question that many of us can relate to: "I hate social media. What can I do to market my business without having to be online?" If you've ever found yourself grappling with a love-hate relationship with social media, you're not alone—I feel your pain, and I even use it for my business! In today's episode, I'm excited to explore a plethora of ways you can effectively market your business or non-profit without...
Published 10/09/23
🎙️ Welcome back to another episode of Brick and Mortar Visibility, where we're diving deep into the game-changing topic of creating a business that's downright immune to burnout! 🚀✨ Let's face it, many of us are running on fumes, dangerously close to the brink of a health breakdown. How do we stay ahead of the burnout curve? Especially when the to-do list seems never-ending, and tasks have a knack for stretching longer than anticipated. Enter Joanna Sapir, our fabulous guest, here to drop...
Published 10/04/23
Hey, Rebel Women!🤘 Ready to slay the marketing game and make your brick and mortar shine like never before? Well, buckle up, because I've got the secret sauce to get your audience hitting that pause button and giving you their undivided attention. Let's be real, marketing these days can feel like a broken record. Same old, same old. But fear not! Injecting creativity into your strategy is the game-changer, and trust me, it's no walk in the park. So, if you're stuck in the social media...
Published 10/02/23
If you're a brick and mortar business, then you know the importance of being the undeniable choice in your town.  And let's face it, the easiest way to fuel the growth of your business is through referrals, but sometimes, going after them can feel awkward, or even desperate. That's where our expert, Stacey, comes in. She's here to teach business owners like you how to organically generate referrals without the need for uncomfortable asks, manipulations, or incentivizing tactics. With her...
Published 09/27/23
Get ready for today's episode, where we're diving headfirst into a business venture that's not just fun, but capital F-U-N! It's all about easy, automated, and game-changing impact. Say hello to "Healthy in the Valley." This brilliant concept was born just over a year ago, and let me tell you, it's single-handedly become the most transformative spoke in my business wheel. I can hardly contain my excitement as I spill all the delicious details. We'll uncover the Who, What, Why, and How behind...
Published 09/25/23
🎙️ Hold onto your seats, because today we're diving deep into a game-changer. 💥 Ever wondered how to skyrocket the number of eyeballs on your content? How to make them not just glance but actually read, see, or take a step into your brick and mortar business? Well, darling, it's time to give them a cause to pause, and that's exactly what's on the menu today. This podcast episode is the direct result of a reel I dropped where I spilled the beans on how I consistently score a jaw-dropping 39%...
Published 09/18/23
🎙️So, picture this: you're on a mission to take your business to the next level – maybe you're hiring a new team member, or you're gearing up to expand to a new location. But wait, before you dive into the deep end, there's one thing you absolutely need to nail – your financial know-how. And that's where our rockstar guest, Danielle Hendon, swoops in to save the day! Danielle is the brains and heart behind 4 Corners CFO, a CPA-owned and operated powerhouse. Her mission? To help business...
Published 09/11/23
🎙️ Hey there, listen up! 🎉 Are you in the rental game or gearing up for that lease renewal dance? Hold tight, because we're diving headfirst into the world of property ownership, and trust me, it's about to get seriously juicy! Imagine this: our brick and mortar, the big shot in our business expenses. But what if, wait for it, it could be more than just a bill? What if it could actually turn into an asset, strutting its stuff in our financial lineup? 🏢💃 Feeling lost in the commercial real...
Published 08/30/23
Alright ladies, let's talk about a little something called "visibility fatigue." You've probably heard that people need to see something about 14 times before they take action, right? Well, fasten your seatbelts because in today's lightning-paced world, that's 14 times in 14 different ways! And let's be honest, my friends, that can be a bit overwhelming. I mean, seriously, we're talking about orchestrating a marketing symphony just for one event! But wait, don't hit the panic button just...
Published 08/28/23
'Tis the season of fresh starts and grand transitions. 🌱✨ New school year, new season, new team members – the air's buzzing with newfound energy. Amidst all this novelty, it's easy to catch the enthusiasm bug! But let's be real – it's also prime time for that overwhelming "deer in headlights" feeling. After all, the fourth quarter is inching closer by the day. For many of us brick and mortar businesses, it's a season of explosive growth, setting the stage for smashing goals. But life – oh, it...
Published 08/21/23
I can practically feel the collective eye roll and hear the synchronized sighs when I bring up the idea of starting a blog to my fellow brick and mortar business owners. I get it, the concept can seem as intricate as a finely choreographed routine – a bit overwhelming. But here's the deal: our stage isn't just for the audience; it's for Google's watchful eyes too. (Although, trust me, once you master this, your readers will be nodding along!) I've got 8 dynamic strategies that will elevate...
Published 08/14/23
In this episode, we delve into a topic that's holding you back more than you realize: tolerations. It's time to shed light on what you're putting up with in various aspects of your life, and how it's impacting your journey as a strong, capable woman and business owner. **Key Points Covered:** 1. **Introduction to Tolerations:** We kick things off by defining what tolerations are and why they matter. Tolerating things in your life, whether it's how you manage your time, the relationships...
Published 08/07/23
Hey Rebel Women! 💃🔥 As fierce brick and mortar business owners, we know the hustle is real. Marketing, marketing, and more marketing—it's the name of the game! 💼💪 And let's be real, we're all about that consistency life! But hold up, when we're barely getting any love in the form of likes, comments, or engagement, it's time to level up our content game! 🚀 So, how can we create content that makes our audience stop in their tracks and take notice? 🧐 That's the million-dollar question, and guess...
Published 08/01/23
Welcome to our conversation with Dancer and Business Coach Audra Allen-Queen.   Audra Allen-Queen, Mindset Expert & Business coach, helps dance leaders, CEO’s and entrepreneurs create a sustainable and aligned business, so they can finally live the life they dreamed of when starting their business, without sacrificing themselves or doing what they love, using the Dance CEO Method. Audra is founder & CEO of The Dance CEO Coach business, which houses the Business Academy for Dancers®,...
Published 07/19/23
Hey there, Rebels! Ready to take charge of your social media game and rock your online presence like a true boss? 🚀💻 Well, you're in for a treat, because in this episode, we're diving deep into the world of social media organization, and trust me, it's a game-changer for brick and mortar business owners like you!  Time is precious, and we know you've got a million things on your plate, but guess what? Social media can't be ignored. It's a vital lifeline for your business's success! ⏰💼 But...
Published 07/17/23
This is the most asked question I get from my clients.  How long will this take to be "The Only Option in Town!" for my local brick and mortar business? So today I dive into three questions that will determine your answer.  And let me be real - there is no black and white answer.  But your actions will determine your results in your SEO and your business being found, liked and trusted faster.   Did you love today’s podcast? 🙌 Take a screenshot and share it to your IG stories. Tag me...
Published 06/21/23
This episode was inspired by one of my clients. When clients hire me, they usually are sick of doing all the things and just want someone to take their social media, their blogging, their newsletter and any other digital marketing efforts and just please make it happen.   I’m happy to obliged. 😉 But when I explained that they were already doing the harder work - of actually doing the networking, the events, the collaborations and the fundraisers - I was just going to write about it - they...
Published 06/14/23
The top two ways brick and mortar businesses are found and referred is 1. Google and 2.  Word of mouth.   I’m super excited to share with you an exceptional woman who IS the only option in town.  Jill McNamee has made a name for herself by leaning into her network and diving deep into relationships - so that she is referred and known on a first name basis in her community.   This episode is a masterclass in learning how to leverage your network for ultimate success.  Save, Share and leave a...
Published 06/06/23
I had a dance teacher say, “If you can’t fix it, feature it!”   As a studio owner, you may experience a slower season.  (actually a lot of businesses feature “slower months.”)  So how can we feature our business well with SEO during our slower month(s)?  Do you have products or services that maybe don’t get the lime light?  But the thought of not carrying them in your studio would be out of the question.  THIS is what you can feature in your SEO so that those key words are coming up at the...
Published 05/30/23
As a brick and mortar business owner, you may lay awake at night wondering how in the world you’re going to make payroll.  Or rent next months rent, especially as the summer months roll in.  But what if I could tell you that you’d make money everytime you hit publish on your blog?   In todays episode I share exactly how I do that in my brick and mortar studio business every single time.   Killer SEO equals more CASH. Immediately AND in your future.  I share all in this episode.   Rebel...
Published 05/23/23
Do you have an MLM or Direct Marketing business? If you do, you might be frustrated by my SEO content as you aren't able to optimize a Google Business Profile with your company's website.   So I'm here to help.  In this episode I give you the complete work around and how to be the “Only Option in Town” and the go to Rebel Women for your products.  Packed with strategy, with tools, workshops, and resources. Grab My Simplero Affiliate! Go to Tena’s Branding Workshop! Be Found, Liked and...
Published 05/16/23