Welcome to the Inside Sales Enablement Podcast, Episode 11-  are you planning for your sales kickoff in August (when they will happen in February?) -  does your company create an overall plan, or do you do most of the work in December or January? -  Can you quantify the economic value of the sales kickoff? -  Do you have a 30-60-90 plan post kickoff? If you answered "no" to any of these questions - this podcast will help you rethink sales kickoffs. Brian and Scott revisit some research Brian did while he was at Forrester, and shed color on what we've learned since then about the good, bad, and ugly of sales kickoffs.   In this episode, Brian Lambert & Scott Santucci revisiting Sales Kickoffs: What are We Getting for the Investment? how we went about the research.... the patterns we found and