Episodes
Learn ways to become a more inclusive marketer by reviewing practical applications of Marketing with Purpose during Asian Heritage Month.
Published 05/19/21
See how native advertising has become an important fixture in the digital marketer's toolkit, and how this ad format compliments other channels.
Published 03/31/21
Understand the importance of bidding on your own brand terms to get more conversations and protect your brand from competitors conquesting on your brand terms.
Published 03/24/21
In partnership with Suzy, this episode explores the research on how consumer health and wellness trends have shifted during the pandemic and what we can expect this year.
Published 03/17/21
This episode explores consumer values in the financial services industry based on our 2021 consumer trends report that was produced in partnership with Suzy.
Published 03/08/21
Glean some insight into how technology has changed over the last year and see what trends we can expect in 2021 based on the latest research from Microsoft Advertising and Suzy.
Published 02/24/21
A deep dive into 2021 retail consumer trends based on our recent report from Microsoft Advertising and Suzy
Published 02/22/21
A look at key consumer travel trends for 2021 based on a recent report from Microsoft Advertising and Suzy
Published 02/19/21
Plenty of interesting consumer trends emerged last year, see which ones will continue and what to expect for 2021.
Published 02/17/21
Part 4 of 4 from a special mini series - In Brands We Trust. This episode explores personalization in advertising.
Published 02/12/21
Part 3 of 4 from a special mini series - In Brands We Trust. This episode explores the value of personal data.
Published 02/10/21
Part 2 of 4 from a special mini series - In Brands We Trust. This episode explores the privacy bare minimum.
Published 02/05/21
Part 1 of 4 from a special mini series - In Brands We Trust. This episode explores the intersection between privacy, trust and loyalty in today's digital world.
Published 02/03/21
Explore how to target a goal driven consumer and understand the potential revenue this can unlock.
Published 01/25/21
Sustainable fashion is good for the planet, the consumers, and for the bottom line of companies involved.
Published 01/22/21
Take a look back on the good, the bad, and the just plain weird trends of 2020.
Published 01/20/21
The auto industry has been shifting towards digital experiences. See how this has only accelerated over the last year.
Published 01/13/21
A Black Friday history lesson. Today's insight from Microsoft Advertising.
Published 11/27/20
Online shopping trends and performance. Today's insight from Microsoft Advertising.
Published 11/25/20
Why BOPIS is the hot new item.
Published 11/23/20
An advertising platform checklist. Today's insight from Microsoft Advertising.
Published 11/11/20
Inclusive marketing in your keyword strategy. Today's insight from Microsoft Advertising.
Published 11/09/20
Trust in the consumer buying journey. Today's insight from Microsoft Advertising.
Published 11/06/20
Search products to help your account prepare for the holidays. Today's insight from Microsoft Advertising.
Published 11/02/20