Intended Consequences is for the marketer. We believe behavioral science can be used to predict the success of marketing campaigns, and we’re going to teach you how. Through conversations guided by Brian Massey, we encourage and empower experimentation. In an age of abundant data and finite resources, this podcast gives you a rare blend of technical insights and marketing vision to help you, the marketer creates campaigns that truly convert.
You’ll learn from the people behind the marketing tech - the consumer, the buyer, and the company behind it - hear what’s worked for them, how it...
Jason Fisher is a search engine optimizer who understands the value of having pages that convert well. He takes us through his strategy of bringing qualified search visitors to our site and then turning them into leads, sales, and revenue.
Published 11/17/22
What would it look like if you could give your digital brand a human voice? On today’s Intended Consequences, we brought in Rob Walch, VP of Podcaster Relations at Libsyn, the world’s leading podcast hosting site.
Rob was one of the earliest podcasters in the industry and a highly sought-after...
Published 07/22/20