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Internationales Brand Management (Bachelor)
Episodes
Internationales Brandmanagement - Lektion 9: Markencontrolling
Published 05/16/14
Internationales Brandmanagement - Lektion 10: Markenschutz
Published 05/16/14
Internationales Brand Management (Bachelor)
Published 05/16/14
Internationales Brandmanagement - Lektion 6: Markenführung und Kommunikation
Published 05/16/14
Internationales Brandmanagement - Lektion 8: Markenführung nach dem Stakeholderkonzept
Published 05/16/14
Internationales Brandmanagement - Lektion 7: Markenerweiterung
Published 05/16/14
Internationales Brandmanagement - Lektion 2: Markenidentität, Markenpositionierung und Markenpersönlichkeit
Published 05/16/14
Internationales Brandmanagement - Lektion 3: Markenstrategien
Published 05/16/14
Internationales Brand Management - Lektion 1: Grundlagen des Brand Managements
Published 05/16/14
Internationales Brand Management - Lektion 4: Internationales Branding
Published 05/16/14
Internationales Brand Management - Lektion 5: Markenarchitekturen
Published 05/16/14
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