Yes, believe it or not, this is the final episode (at least for a while) of the LinkedIn Lady Show. I have been on air since 2010 and after 7 years and over 600 shows it is time to hang up my microphone. Today’s special program will leave you with a full list of things to do and things to explore to make sure your social media efforts and online marketing are working. I am going to bring you up to date on the top social media sites and the top niche site to consider. Then we’ll review some...

Today’s LinkedIn Lady Show will focus on specific examples of success social media strategy for specific business categories. Chances are if your business is not mentioned, you will be able to adapt the information to your situation.

Every day the Internet gets bigger and stronger, so do the risks to individuals, businesses, educators, parents and youth. Today’s special guest, Frederick S. Lane is an expert on the subject and will share stories and tips that will enlighten and empower you.

Some would argue that the most important holiday of the year is Mother’s Day. But have you thought of how you will honor your mother and everyone else’s mother using social media? That’s how we’ll kick off today’s show with returning guest, Rick Limpert.

Maybe it’s your unfulfilled dream or maybe you think it’s impossible, but the reality is anyone can fill their ‘stadium’ if you understand what it takes. That’s the subject of today’s LinkedIn Lady Show with special guest, John Brubaker, best known as CoachBru. John is a nationally renowned performance consultant, speaker and award-winning author. John teaches audiences how to obtain better results in business with straightforward tools that turbo charge performance. Brubaker is the author...

Everything around us is being automated, slowly taking us to a new autonomous world. We have the power to automate payments, set schedules for repeat mundane work with our apps. Can we take this power further to automate our lives further? What if our car can turn the heat on 30 minutes before our driving time on a snowy cold day? Some automation such as the self-driving car is a big change to society while automating my thermostat to turn down the heat during the day is a small change....

The world of social media has changed all of us in many ways. One of the most profound is our exposure as individuals. While we have the right to choose what we post about ourselves, we do not have the ability to control what others post. The solution to managing both your personal and business reputation lies in the clarity around and management of your personal brand. Today’s LinkedIn Lady Show will give you insights on understanding the personal brand that shrouds you today and tips on...

We are back from a much-needed break and ready to catch you up on everything that’s been happening in the world of social media. Most recently the successful IPO of Snap, Inc. parent to Snapchat. Just like the snap, crackle, pop fades in your morning cereal, so has Wall Street’s appetite for this feisty social app. But what does it really mean and should you be thinking about Snapchat for your business?

The LinkedIn Lady Show is proud to welcome back Tom Antion as our special guest. Tom has a stellar reputation in the world of internet marketing and how to make money. He’s been doing it for decades and continues to inspire entrepreneurs and business owners to maximize their opportunities through best practices. Today we are going to focus on the 15 things you must do to satisfy the search engines. Chances are your website is in need of some love. Just like your car that can’t run without...

This is a special commercial-free edition of The LinkedIn Lady Show. We are discussing tech tips for businesses, social media habits and how they impact our lives, and a brand new project. My friend and guest, Alan Skidmore, and I are writing a new book called Choices. When was the last time you thought about the choices you have made during your lifetime and how they affected you?

If you are like most small business owners and entrepreneurs, you are overwhelmed with the options to market your brand. Traditional options like newspaper, local radio or direct mail are still viable but expensive. Digital options like email marketing, social media or online advertising are highly recommended but confusing. Where do you start? How much should you spend? Who will do it? How will I know if it’s working?

In a world where political correctness has become the expectation – especially in business – how we express ourselves on social media is yet another concern for expression. Are you wishing your customers Merry Christmas? Happy Hanukkah? or Happy Holidays? This is the topic that will kick off today’s LinkedIn Lady Show. My returning guest Rick Limpert will bring fun, insight and his own brand of personal expression back for the 18th time! If you don’t already know Rick, he is an...

It is hard to believe that 2016 is coming to a close, and marketers and business owners are busy putting their plans together for and new year. As each of us makes out our wish list for business goals, we must allocate resources toward social media marketing and customer engagement. The best place to start is to look at what was successful in 2016 and pay attention to the trends that are forging the new frontier for online effectiveness. Today’s LinkedIn Lady Show will share the findings...

Small business is alive and well in the United States and in fact, across the globe. But it is quite different today than it was 10 years ago. This change was impacted by the economy during the recession of 2008 to 2010, but it is also due in large part to the digital age. So, what is on the horizon for the current of future entrepreneur? Well, today’s LinkedIn Lady Show is going to tackle that question and offer specific tips and advice to success as well as land mines to avoid. We...

It’s a special day for Carol McManus and Ken Herron. We are smashing up our two shows into one this week. We have combined the LinkedIn Lady Show with Social Solutions to bring you a special broadcast that incorporates hot news and solutions to a chronic problem. The news on deck is (no surprise) about video. If you are looking for something new and fresh to upstage your competition, then Spectacles from Snap may be just what you have been waiting for…and just in time for holiday...

Today is an historic day for America. We are voting for the next President of the United States. The privilege of voting as a U.S. Citizen is something I take very seriously as do my friends, family, colleagues, and clients. Whether Donald Trump or Hillary Clinton prevail in today’s election, this country will continue to thrive because of the democratic system our forefathers established. Together, the Congress (made of the Senate and House of Representatives), the Supreme Court, and the...

Are you sitting on an idea for the next greatest thing? Have you dreamed about an investment on Shark Tank or a close out sale on QVC? Or maybe you are just curious about the process (including pain and triumph) of what it takes to get a product from your head and heart into the hands of consumers. Today’s guests are Bonnie Tyler and Sheila Torgan. They are the owners of CyberSidewalks, a successful web and graphic design company in Fairfield County, CT. But Bonnie’s creative genius went...

How many days (or hours) has it been since someone made a pitch to you about a new marketing opportunity for your business? Every day small business owners are bombarded with the request for money – advertise in our local paper; subscribe to our CRM (Customer Relationship Management) tool; put your business on radio; buy t-shirts with your logo for our Little League team; Let us help you improve your website; time for a serious social media campaign – and the list goes on. There is no...

This LinkedIn Lady Show is dedicated to all the solopreneurs out there in the world. You know who you are. You’re a mom managing the family and running a home-based business. You are an author who is diligent about writing while the rest of the world floats by. You are a network marketer whose main focus is on growing your downstream. You are a consultant who devotes endless hours to your clients’ needs and neglects your own business development. You are…fill in the blank. You know who you...

Today we will cover a range of topics including NFL’s new social media limits for teams, the reason Bass Pro Shops was better positioned to buy Cabela’s than the other way around, sports cyberbullying, how Reebok is using social media to rebrand itself, why NASCAR driver Carl Edwards is still not on Twitter, and how golfers used social media to honor Arnold Palmer.

It’s hard to believe that New Years is only a few months away. Between now and then retail businesses look forward to their strongest buying season of the year and service professionals look forward to ending the year strong. So what should you be doing starting now? Well, today’s LinkedIn Lady Show will answer those needs and give 7 specific HOT and easy-to-implement marketing tips that every business and entrepreneur can use.

I would like to believe all LinkedIn Lady Shows provide value for my listeners, but this one is by far and away a showstopper and one to keep in your archives. My guest and friend, Tom Antion, is an Internet Multimillionaire and has been since around the year 2000 – only 4 short years after he started selling online. In addition to selling his own products and services online he’s trained literally thousands of small business people how to maximize their income off the web. Today, Tom will...

Like all marketing options, social media is not the answer for everything – but it is a good bet that it will work for you in a variety of ways. Today’s LinkedIn Lady Show will address questions that have come into my Mail Bag through clients, audiences, email, and text. Let’s start with “Why should I have to pay Facebook to advertise or promote my posts? Isn’t the purpose of building a Like following to be able to communicate with them by posting on my page?” Maybe this is your burning...

Are you sitting on valuable information, experience and expertise that the world is waiting for? Have you had a dream of being a published author but don’t know where to start? Are you confused about the options and obstacles in the new world of publishing? Then today’s LinkedIn Lady Show is for you! My guest, Karen Strauss has over 30 years of experience in the heart of the publishing world – New York City. She knows the people, the players and the pitfalls. Karen helps authors navigate...

I just did a presentation to a group of small businesses. In attendance were the business owners and their key marketing people. The topic was “What Should I Be Doing Now to Market My Business?” That may be the million-dollar question you have been asking yourself. Today’s LinkedIn Lady Show is will cover every aspect of marketing – both online and offline – and how they can best be utilized in today’s competitive world. We are all competing for attention, for new business, and for...