After years of slow decline in UK loyalty market has turned around over the last 2 years. In this podcast we review the latest research from Mando-Connect and YouGov and explore the reasons behind these changes with special guests Charlie Hills, Nick Fishbourne and James Davies.
Published 04/02/24
In this podcast we explore the rise of Direct to Consumer business models and how loyalty can help brands build a direct relationship with consumers. With Jason Whiting of Lego and loyalty expert David Andreadakis we use brands like Nike, Adidas, Harley Davidson and Blackstone to illustrate points.
Published 03/04/24