Marketing for Coaches
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There are no two ways around it: you’re known by your clients’ results, and no matter how selfish your motivation is, the only way to get your clients good results is to focus on helping them first and foremost. Today, I talk about the need for a focus on business delivery over business growth....
Published 01/06/22
A lot of us spend too much time marketing and not enough time understanding our market. In this episode, I talk about the difference between marketing and prospecting. Today, I define marketing and prospecting. I note the importance of getting to know your audience instead of simply telling a...
Published 01/03/22
With every new year comes a new list of goals for your coaching business. But this year, I have a challenge for you: in the spirit of the importance of repetition, use this year to focus on selling just one thing. Today, I talk about the importance of focus. I discuss the power of repetition,...
Published 12/30/21