In Episode 162, we delve into the intricate world of Facebook and Instagram Ads with none other than Andrea Vahl, a globally acclaimed expert in the field. Are you puzzled about whether these platforms are the right advertising mediums for your venture? Struggling with ad placements, targeting, or navigating Facebook Ads' maze-like interface? Andrea, co-author of "Facebook Marketing All-in-One for Dummies" and "Facebook Ads Made Simple", joins our hosts Ken, Ian, and Paul to address these challenges and more. With an astounding $6M in ad spend management under her belt, Andrea's insights are invaluable for any small business. From setting up a campaign and choosing the right ad type, to optimizing your budget, targeting effectively, and even evaluating your ROI - this episode promises a comprehensive guide. And as an unexpected twist, did you know Andrea is also a stand-up comedienne? So, expect some humor-laden golden nuggets! Dive in and unlock the potential of Facebook and Instagram ads for your business. For further insights and resources, visit https://marketingguidesforsmallbusinesses.com and learn more about Andrea at www.andreavahl.com. Discover more about our marketing guides at: Changescape Web: https://changescapeweb.com/ Outsourced Marketing Inc: https://www.outsourcedmarketing.ca/ Dental Marketing Heroes: https://dentalmarketingheroes.com/