In episode #2724, we explore why long-form content remains vital for SEO and debunk the notion that SEO A/B testing is dead, showing its potential to dramatically increase organic traffic. We also cover the effectiveness of trend jacking as a marketing strategy and evaluate the financial returns from sports team sponsorships and events, which may not always be significant. We wrap up with a discussion on the rebranding of Staples Center to Crypto.com Arena.   Don’t forget to help us grow by subscribing and liking on YouTube!   Check out more of Eric’s content (Leveling UP YT) and Neil’s videos (Neil Patel YT)    TIME-STAMPED SHOW NOTES: (00:00) Today's topic: Long-form content boosts SEO?, The return of SEO A/B testing, $7.6B revenue from the eclipse, & more (01:15) Does long form content still matter for SEO? (04:34) Is SEO A/B Testing Back? (12:00) The Eclipse helped generate 7.6 billion dollars in revenue (14:12) Is it worth having your company logo on a sports jersey? (18:20) That’s it for today! Don’t forget to rate, review, and subscribe!   Go to https://www.marketingschool.io to learn more!   Leave Some Feedback: What should we talk about next? Please let us know in the comments below Did you enjoy this episode? If so, please leave a short review.   Connect with Us:    Single Grain Eric’s ad agency NP Digital Neil’s ad agency X @neilpatel X @ericosiu See omnystudio.com/listener for privacy information.