Upward trajectory is the objective with SEO. 📈 In the latest episode of the Marketing Speak Podcast with our guest, Kaspar Szymanski, we explore how to resolve complex SEO issues. Kaspar is a renowned SEO expert and a former senior member of the famed Google Search team. As one of the few former Googlers with extensive experience in policy driving, webspam hunting, and webmaster outreach, Kaspar now dedicates his expertise to helping websites to recover from Google penalties and enhance their visibility in search engine results. If you're serious about SEO and want to navigate the ever-changing landscape of search engines successfully, this episode is a must-listen. Kaspar shares invaluable insights on complex SEO challenges, what makes disavow files truly effective, and how to prioritize your SEO strategies. Tune in now! ✨ The show notes, including the transcript and checklist for this episode, are at marketingspeak.com/420.