Episodes
Cyber Weekend Creative 2020!  Dara is an expert Marketer and has a keen sense of which creative works best in each aspect of the funnel / buyers journey. Enjoy listening to Dara's wisdom in this episode! More info to come... For the Newsletter: MediaBuyersManual.com to sign up Talk soon, Kevin Thompson
Published 10/13/20
Published 10/13/20
Welcome back to Season 2 of the Media Buyers Manual!  I'm so excited to be back with more great minds in Paid Media -- such as tonight's guest, Dan Snow!  Dan is a Founder of the The Snow Agency - in which he's helped eCommerce brands scale via Facebook Ads, Google Ads, Snapchat Ads, YouTube Ads, as well as Email Marketing. There is a wealth of knowledge that we are lucky enough to tap into for 15 minutes on this episode... Consider this episode your Cyber Weekend Prep Checklist --- but...
Published 09/21/20
After a brief hiatus due to not wanting to combat the Social changes that are going on in the world... WE'RE BACK! I had the privilege to talk to Nicholas Kneuper, who is an awesome Marketer, Agency Owner, and just a genuine dude that you'd go for a drink with. Oh, and his Zoom background is a thing of magic LOL. This one kind of goes against the grain of what common knowledge is on Facebook Ads. Nick shares some Agency secrets (Tools, People Management and so much more) - We talk about...
Published 06/17/20
Welcome back! This week was a little different... I tweeted out on May 14th if people had questions for Gil. A few rolled in and we're grateful to them for their contributions! That's pretty well how we start off our episode with Gil David. Originally from London and now living in Belfast, Northern Ireland - he's run ads for over 6 years with a wealth of knowledge! In this episode we dive in on: - Actionable Tips: Scaling a Facebook Ad Account from $50 / day - What Are You Looking For...
Published 05/18/20
"Get into the first time buyers mindset..."  Welcome back to another episode of the Media Buyers Manual!    This weeks guest has been featured on Social Media Examiner, Social Media Week, and more...   Tony Christensen is our honored guest!  Tony's helped start Black Rifle Coffee's Subscription Program.  He's worked with numerous Brands and has spent $10m+ on Facebook Ads profitably!   On this week's docket...   - The Research & Reverse Engineering Method  - Differentiating...
Published 05/11/20
Wow, I really enjoyed having Matt on the podcast, he brings real joy and enthusiasm you can feel when talking about Facebook Ads. Matt has been in the Digital Marketing space for 4 years, but only doing eComm and Direct Response marketing for the past 6-8 months. He's got a real knack for scaling people from NOTHING to a tangible $5k-20k / month in ad spend - profitably. After only 6-8 months. That's why Matt is our guest for episode 4 -- who better to learn from, then someone who recently...
Published 04/27/20
Want to get the Key Insights without taking notes?   Sign up to the Media Buyers Manual Email - every Tuesday at 8:45AM - you'll get 750-words of concise strategies, tactics and mindset advice... with no fluff, no spam. Go to -- MediaBuyersManual.com to sign up.   -------- Welcome back, this episode has come full-circle...   Over 5 years ago on my first ever podcast (which shall remain nameless), Danavir was my first EVER guest!    He's come a long way since CopyMonk.com -- his old...
Published 04/17/20
The Herrmann-ator joins us on episode 2 of the Media Buyers Manual - which really is all things a Media Buyer should know or can benefit from knowing!    David has managed over $100m in Paid Ad Spend, with his ecom clients typically ranging from 500k - 1.5m / month in spend - he know's what he's doing!    We talk about things like:   - Police Chases  - Interesting Projects (indie bands on MySpace to the Bill and Melinda Gates Foundation!)  - Facebook Ads -- Custom Conversions vs....
Published 04/10/20
In the first-ever episode of the Media Buyer's Survival Guide - Hosted by Kevin Thompson you are given a brief background on Kevin, as well as the premise of the podcast: Media Buyer's Mindset Determining Ad Platforms/Channels Determining budgets Recipe for great creative Scaling Ad Accounts from 0-100k+ / month profitably Tools of the Trade The promise of the podcast? You'll only get reputable Media Buyer's who've successfully spent more than $50,000 / month profitably for...
Published 04/01/20