IACC CEO Mark Cooper on the Resurgence of the Conference Center Segment
Listen now
Description
As the leader of the association representing major conference centers in Europe and North America, IACC CEO Mark Cooper is in a unique position to gauge the recovery of the segment, which was hit especially hard by the pandemic. How is the conference center segment currently faring? How are corporations using these facilities to gather a workforce that in many respects was scattered to the wind, or evaporated, over the last three years? Is the message of sustainability getting through as we face climate change? Meetings Today touched base with Cooper at IACC's Americas Knowledge Exchange, its renamed annual conference that seeks to strengthen both the bonds of knowledge and integrate an influx of new leaders into the world of that thoroughbred meeting facility, conference centers.
More Episodes
In this episode of the Meetings Today Podcast, Senior Content Director Danielle LeBreck speaks with Arlette Garibay, director of sales for Greater Ontario, California (GOCAL) about the destination's rapidly growing amenities for meetings and events. Sponsored by Greater Ontario, California...
Published 06/03/24
On this episode of Fast Forward, host Logan Pratt interviews Dahlia El Gazzar, one of the leading voices in event and marketing technology to find out how planners can and should be utilizing new technologies to better market their events.
Published 05/23/24
Published 05/23/24