In today’s competitive business environment, customer follow-up is more important than ever. Taking the time to reach out to customers and thank them for their business can help to create a lasting relationship.  However, it can be difficult to manage customer follow-up in an effective way. In this episode, guest Jake Dempsey, CEO of Project Broadcast, talks about the platform's ability to provide personalized communication for businesses, from lead generation to client interaction and prospecting.   In this episode, you will learn: How to improve client follow-up Building lead generation through text messages The importance of creating direct conversations outside of social media An easy way to build a landing page   Links and Resources Follow Lindsey on Instagram: https://www.instagram.com/lindseysmurray/ Learn more about the Faster Way Certification Program: https://www.fasterwaycertification.com/ Check out Project Broadcast: https://www.projectbroadcast.com