How will changes to the structure of primary care impact decision making? How is the relationship between Integrated Care Boards (ICBs) and primary care stakeholders evolving? How will funding flows be impacted? Prof. Phil Richardson (Chair and Chief Innovation Officer, Mtech Access) is joined by Tim Goodson (Executive Officer, Dorset General Practice Alliance) to explore how primary care is evolving and what this means for decision making, funding, and relationships with industry. Phil and Tim explore: The integration journey across primary careEvolving relationships and structures in primary care in the NHSWhere decisions are made and who makes themHow understanding commissioning priorities and funding flows can help Pharma and Medtech to identify decision makers and understand their needs This episode was first broadcast as a live webinar on Friday 28th April 2023. For more information please see: https://mtechaccess.co.uk/primary-care-integration-journey/ Learn more about how Mtech Access UK NHS Insight services at: https://mtechaccess.co.uk/uk-nhs-insights/ Subscribe to our newsletter to hear more news, insights and events from Mtech Access.