Episodes
We always say that while trademarks protect your brand's identity, copyrights protect your brand's voice. Learn how to avoid stealing someone else's voice in this episode of the Own Your Genius podcast 151: 3 Tips to Avoid Copyright Infringement In this episode, Attorney LaConya Murray discusses: The importance of understanding what copyrights protect and the rights they grant is essential. Why seeking permission is vital to avoiding infringement lawsuits. How to protect yourself...
Published 04/24/24
Celebrating Dawn Staley's recent championship win with the University of South Carolina has Attorney LaConya Murray reflecting on the importance of matching our dreams with our work ethic. Are we holding ourselves back from dreaming bigger because of preconceived notions of what's possible? On this week's episode of Own Your Genius, we're diving into a discussion on dreams, work ethic, and breaking through limitations. Tune in with Attorney Murray for some real talk about aligning your...
Published 04/17/24
When should you start planning for retirement? Whether you're just starting to save or looking to optimize your retirement strategy, this insightful podcast with Attorney LaConya Murray will guide you towards financial success. Discover the importance of early retirement planning and strategies for everyone, even for late bloomers. Learn about the benefits of diversifying your investments and maximizing retirement savings with our featured guest Financial Advisor Kenneth Laneaux in this...
Published 04/10/24
How do you decide between trademarking a logo or a business name?  Attorney LaConya Murray tackles this proverbial question in this episode of the Own Your Genius podcast.   Today’s episode discusses:  · The limitation on federal trademark registration protection  · The importance of protecting all aspects of your brand  · Practical tips for prioritizing your trademark registration needs  Whether you’re three trademarks in or just starting out, this is an episode you don’t want to...
Published 04/03/24
In this episode of the Own Your Genius podcast, Attorney LaConya Murray delves into a juicy legal tea surrounding an influencer, Cierra Mistt, and the rebranding of Sierra Mist to Starry by Pepsi. Remember, registering your trademark is just the beginning. Stay tuned for more legal nuggets and savvy business tips in future episodes. Don't forget to share the podcast with your entrepreneur squad and hit subscribe for more wisdom-packed content! From trademark nuances to strategic business...
Published 03/27/24
In this episode of the Own Your Genius podcast, Attorney LaConya Murray delves into the crucial aspects of email marketing compliance, emphasizing the significance of obtaining consent, providing clear opt-in mechanisms, and respecting privacy laws. She highlights the potential consequences of non-compliance, including legal penalties and damage to brand reputation. Through insightful commentary and practical tips, Attorney Murray equips entrepreneurs with the knowledge needed to navigate...
Published 03/20/24
In this episode of the Own Your Genius podcast, Attorney LaConya Murray discusses the passing of bill SB129 in Alabama, which prohibits certain public entities from maintaining diversity, equity, and inclusion offices and from sponsoring diversity, equity, and inclusion programs. She reminds listeners of the importance of local elections and challenges business owners to be informed and engaged in politics.   Tune in to hear about the potential economic consequences of the bill and the power...
Published 03/13/24
In this episode of  Own Your Genius podcast, Attorney Murray dives into the different phases of business while discussing the legal essentials for growing businesses. From the discovery phase to scaling, we cover the legal considerations every entrepreneur should be aware of.   Join us as we empower entrepreneurs to use their education and experience to create dope stuff and own their genius. Subscribe to the podcast and don't miss any insights into how to protect and grow your...
Published 03/06/24
Attorney LaConya Murray drops some knowledge about why you need to trademark your brand ASAP. She warns about the risks of dragging your feet on filing a trademark, like getting into trouble with other businesses that use similar names or logos. She breaks down the difference between LLCs and branding and why they both matter for entrepreneurs. Murray also walks us through how to deal with trademark disputes and the drawbacks of relying on common law trademarks.  Today’s episode...
Published 02/28/24
Attorney LaConya Murray invites you to the Own Your Genius Podcast, where you can unlock your brilliance as an entrepreneur. Listen to episode 142 and discover how starting a business after 40 can be a great move, and how to conquer obstacles to own your genius. Don't miss an episode. Subscribe today.  Today’s episode discusses: ·       The Advantages of Starting Businesses Later in Life  ·       How Passion can Take You Further Than You Think  ·       How to Overcome the Challenges...
Published 02/21/24
Welcome to Own Your Genius, where we uncover the trademark journey of Slutty Vegan, a brand that started small and soared to success. Join Attorney Murray as she explores, the visionary behind this wildly popular vegan restaurant, Pinky Cole’s strategic trademarking journey.     If you're an entrepreneur ready to own your genius, this episode is a game-changer. Subscribe now for actionable insights and become part of the Own Your Genius community!   Stay inspired, stay consistent, and...
Published 02/14/24
In this episode of the Own Your Genius podcast, Attorney Murray unveils strategies for building a resilient brand identity. Discover the importance of conducting a comprehensive trademark clearance search and the pitfalls of waiting until your business is profitable to register. Explore the power of consistent branding and its impact on brand recognition.  Tune in for practical insights that will guide you through the complexities of trademarks, leaving you equipped to protect...
Published 02/07/24
In this episode Attorney Murray delves into the challenges of keeping promises to oneself and offers practical insights to overcome them.  She discusses the difficulties of showing up when motivation is low, handling the fear of disappointing others, and the importance of visualizing the end goal. We want you to win! Tune in to learn how flexibility in goal-setting, emphasizes open communication with supportive individuals, and the right mindset will set you on the path for...
Published 01/24/24
Attorney Murray dives into the recent shifts in employee classification, sparked by Off The Mark's move to hire its first full-time employee. This episode unpacks the contrast between the relaxed approach under the previous administration and the nuanced considerations introduced by the Biden administration. Murray outlines the six key factors now under scrutiny, emphasizing the move from a singular focus on control and profit to a holistic examination of the employment relationship. As...
Published 01/17/24
In this episode, Attorney Murray discusses the history of copyright laws and how they relate to Disney. She highlights the cautionary tale of Katt Williams receiving a cease-and-desist letter for using the stage name 'Katt in the Hat'. Attorney Murray then delves into the history of copyright laws and explains how Disney successfully lobbied to extend copyright protection for their works. She specifically focuses on the case of Mickey Mouse and its entry into public domain. Attorney Murray...
Published 01/10/24
Welcome back to the Own Your Genius podcast! In this episode, Attorney Murray dives into a candid discussion about the transition from 2023 to 2024. She reflects on her unconventional approach to the new year, sharing insights into the power of revisiting old plans and adapting them to align with personal and professional growth.    Tune in for a thought-provoking and motivational episode that encourages a holistic approach to personal and professional success. Attorney Murray's unique...
Published 01/03/24
Ready to elevate your startup game? Dive into this power-packed podcast where Attorney Murray unveils the keys to conquering the startup world through strategic contract management.   Join us as Murray delves into the vital role contracts play in the startup ecosystem, offering invaluable insights on how to navigate the complex web of legalities effectively.      Discover the ABCs of contracts – from the essential elements that make them rock-solid to the diverse array of contract types that...
Published 12/20/23
Welcome to the Own Genius Podcast, where we dive into the intricacies of building businesses, growing brands, and owning your genius.  In this episode, Attorney Murray breaks down the legal side of Grinch-themed photo shoots. She explains that using the Grinch name or character in photo shoot promotions is a violation of Dr. Seuss Enterprises' trademark rights. She also highlights the importance of trademark classes and how they determine the scope of protection.     Additionally, Attorney...
Published 12/13/23
Welcome to the Own Genius Podcast, where we dive into the intricacies of building businesses, growing brands, and owning your genius. In this episode, host LaConya Murray takes us on a journey sparked by a Facebook post, exploring the intersection of LLCs and trademarks.     Tune in as Attorney Murray sheds light on how an LLC can impact your trademark and delves into the concept of intellectual property as a valuable company asset.      Whether you're an entrepreneur, business owner, or...
Published 12/06/23
In this insightful episode of Own Your Genius, your host, Attorney LaConya Murray, delves into the game-changing Corporate Transparency Act 2024, exploring its implications for businesses across the nation. As of January 1, 2024, corporations, LLCs, and various business entities must comply with new federal regulations requiring the disclosure of ownership information. But how does this affect your business? Let's break it down. Today’s episode: * Explores the Corporate Transparency...
Published 11/29/23
It’s business, nothing personal (and that might be the problem). Tiktok trends and instagram reels are becoming the new ‘norm’ amongst social media, gathering the attention of many business owners and business coaches. They are tools that can help expand business outreach. When using these tools to grow your business, it’s important to make sure you’re not reaching too far. Warner Music recently sued Bang Energy. The crime? Copyright infringement. The weapon? Trending songs. As a personal...
Published 11/22/23
Ever wondered what makes a brand name truly unforgettable? Join Attorney Murray as she unlocks the secrets to a great brand name. From the power of alliteration to the art of thematic exploration, she guides you through crafting a memorable identity that stands out in the competitive business arena. Say goodbye to descriptive and hello to a brand name that's a true reflection of your unique essence. Today Episode Covers: 1. How to choose a brand name that rolls off the tongue and stays in...
Published 11/15/23
Discover the hidden key to business success in our latest podcast episode: "How Your Mindset Shapes Your Business Success." As a seasoned business owner, Attorney Murray's learned that it takes more than just financial planning and innovative strategies to thrive. In this episode, she dives into the often overlooked power of mindset and how it influences every aspect of your entrepreneurial journey. Today’s episode covers  The Mindset Dynamo: Learn how your mindset fuels success by...
Published 08/02/23
Learn the actionable steps to confidently transition from an employee to a successful entrepreneur. Today’s podcast reveals five crucial strategies to help you navigate the journey.  Attorney Murray discusses not only the what but the how in this eye-opening episode. Gain confidence and set yourself up for entrepreneurial success with these essential tips.  Today’s episode covers  The importance of knowing your numbers. Numbers aren’t just for math geeks.  It’s essential for entrepreneurs...
Published 07/26/23