More than 86% of marketers target the same accounts as their colleagues from sales. Aligning both teams could increase your revenue by as much as 209%. Could automation be the bridge that gets the two teams on the same page? Hubert speaks about the importance of personalization in the early stages of new platform adoption from the sales standpoint. Episode 1.2 covers the marketing perspective on the same issue. --- Some helpful resources to help you bring your sales and marketing together: How to generate leads more effectively with content marketing 10 strategies for increasing sales with conversion funnels  --- Use promo code GR-Podcast for a 15% discount on any plan! Check the pricing here. --- Blog: https://www.getresponse.com/blog Facebook: https://www.facebook.com/GetResponse LinkedIn: https://www.linkedin.com/company/getresponse Instagram: https://www.instagram.com/getresponse YouTube: https://www.youtube.com/c/getresponse/videos --- Reach out to us at [email protected] and let us know what you struggle with the most when it comes to marketing automation and we'll try to make an episode on that topic just for you! --- Send in a voice message: https://anchor.fm/getresponse/message