We love the pro beauty industry and bringing our listeners new episodes on relevant topics every week. If you’d like to support Outgrowth in our mission to grow together, you can become a patron of our podcast! Starting at $5, you can select your level of monthly support. Visit http://bit.ly/OutgrowthPatron to sign up – you can cancel anytime.

Selling gift cards or certificates during this holiday season? What happens to outstanding gift cards if your business closes? What you don’t know about the restrictions on expiration dates and the disclosure requirements may surprise you. In our discussion with attorney Amy Toepper of Legal In A Box, we discover the important legal considerations, and potential liabilities, for business owners. Originally published Dec 7, 2020. Resources NCSL Gift Cards and Gift Certificates Statutes and...

Exchanging gifts with clients for the holidays? Is it better to give, receive, or neither? Should beauty pros spend money on client gifts, or can we find a better way to express our appreciation? We discuss the challenges of client gifting in salons just in time to do something about it. ---------- Please subscribe, rate, and review Outgrowth on your favorite podcast platform to help us reach more listeners like you! ---------- Visit our website: Outgrowth: A Slice of Pro Beauty Find us on...

How do you cope during the holiday season as a beauty pro? The increased demands on us can be stressful as we try to accommodate all of our clients and the requests from new ones. To prepare in advance, we offer tips to manage client expectations, control our schedules, and minimize the disruptions to our lives. Resources: What You Need to Know to Sell Gift Cards What We Are All Feeing: Processing 2020 ---------- Please subscribe, rate, and review Outgrowth on your favorite podcast...

Did Premiere Orlando bring the beauty community together as promised? From our perspective as independent educators, this year’s show did not disappoint. We discuss our favorite moments from the busy weekend and what gives us hope for next year’s in-person events. Resources: Premiere Shows 5 Must-Do Things at a Beauty Show (Besides Shop) ---------- Please subscribe, rate, and review Outgrowth on your favorite podcast platform to help us reach more listeners like you! ---------- Visit our...

Without SB 803, there would be no state board, no licenses and no regulation of beauty in California. Now that SB 803 has been signed, we’re relieved and excited. After spending months tracking, discussing and advocating for the continued regulation of beauty pros, we review what’s in the final version of the bill and how it may be implemented once it goes into effect on January 1, 2022. Resources: California's SB 803 Bill Text SB 803 A Signature Away BBC Announcement DCA...

Tipping is an ingrained practice in the beauty industry, but should we expect tips and do we really need them? Why does tipping have to be so awkward and complicated? We discuss the role of tips in our industry, the troubling history of the practice, and whether we should rely on tips to earn a living as a licensed beauty professional. Resources: Tip Recordkeeping and Reporting (Internal Revenue Service) The Racist History Behind America's Tipping Culture Working People Shouldn't Have to...

What’s your process for creating and posting social content? Overwhelmed by all the options available? A brand new service specifically for beauty pros, Social Content Club streamlines the content creation process by delivering fully customizable Canva templates into your inbox that inspire your creativity and save you time. Resources: Social Content Club Ashley the Coach  (Instagram) The Best Free Hidden Canva Tools for Salon Pros Canva Planoloy Later ---------- Please subscribe,...

What career advice would have helped you while attending beauty school? Between developing their technical skills and preparing for a licensing exam, students have their hands full. We’re offering our best advice for future professionals, and reminding ourselves to follow it now as we pursue our individual paths in the beauty industry. Resources: Consider the Source Beauty School Cop-Out: How Our Education Has Failed Us Filling the Leadership Void: A Call to Action ---------- Please...

How useful is the advice to “charge your worth?” What purpose does it serve for beauty pros pricing their services, or for employees negotiating compensation with a salon owner? We tackle this tired suggestion for how it appeals to our emotions and sense of importance, rather than gives direction on how to use actual numbers to calculate the value of our work. Resources: Pricing for Safety: What Can You Afford? Outgrowth - Pricing Basics: Product Cost Per Service (CPS) This Ugly Beauty...

A cosmetology license at only 1000 hours? No more practical exam? Is pending legislation in California a disaster waiting to happen, or our best chance to rebuild the beauty industry? We’re just one step away from California’s SB 803 becoming law and laying the groundwork for reregulation across the country. Resources: California's SB 803 Bill Text Executive Order on Promoting Competition in the American Economy Taking Sides on SB 803 The Latest on SB 803 The Most Important Bill in the...

What’s the most convenient and efficient way to reach existing clients and recruit new ones? Email, of course! This reliable technology offers infinite possibilities for creative marketing. We explore the benefits of using email in our beauty businesses. Resources: How to Write Exciting Email Subject Lines (That Actually Get Opened!)  https://ashleythecoach.com/how-to-write-exciting-email-subject-lines-open-rate/ Starting From Scratch - How to Quickly Build an Email List...

Looking for someone to work in your beauty business? What are you offering, employment or a space to rent? The number of salon owners advertising for beauty pros has exploded, making us wonder if there’s really a shortage of pros or just a lot of vacant space. We highlight what’s missing from most help wanted ads that keeps salons from connecting with their ideal candidates. ---------- Please subscribe, rate, and review Outgrowth on your favorite podcast platform to help us reach more...

What do you enjoy most about attending beauty shows? Whether large or small, these industry-wide events offer much more than the opportunity to buy products. As we prepare to teach classes at Premiere Orlando, the largest show in the country, we discuss our favorite things to do when beauty pros and brands come together besides shopping. Resources: Outgrowth Classes at Premiere Orlando Ashley the Coach Precision Nails ---------- Please subscribe, rate, and review Outgrowth on your...

What can beauty pros expect from this year’s Premiere Orlando? The largest show in the country has been planned for October, and we could not be more excited! Besides teaching our own individual classes as independent educators, we’ll be presenting Outgrowth classes together for the first time. We preview all of our classes and how we plan to spend our show weekend. Resources: Outgrowth Classes at Premiere Orlando Ashley the Coach Precision Nails ---------- Please subscribe, rate, and...

What’s happening with the most controversial bill in the beauty industry? An earlier version of California’s SB 803 threatened deregulation of haircutting and styling, a significant reduction in course hours, and the elimination of the practical exam. The latest version now proposes a hair-only license at 600 hours. We discuss the exciting developments before the next step in the legislative process. Resources: Information on SB 803 Board of Barbering and Cosmetology Meeting (...

What licenses do you need to launch your beauty business? What difference does your location make? Where can you find the requirements and applications? Before collecting your first dollar, you’ll want to obtain the proper licensing, permits, and certificates that authorize you to do business. We include resources for completing this basic, but important, process. Resources: State Government Websites Register Your Business (SBA) Apply for Licenses and Permits (SBA) How to Get a Business...

Looking for more control of your salon environment? Want to focus more attention on serving your clients? Renting a salon suite has become an attractive business opportunity for many beauty pros in different stages of their careers. Our guest Jennie Wolff of Sola Salon Studios describes what makes suite owners successful and how they experience community despite working alone. Resources: Sola Salon Studios Jennie Wolff on Instagram ---------- Please subscribe, rate, and review Outgrowth...

How can you avoid being misclassified or having your wages stolen? What actions should you take if you find yourself in this situation? When legislators recognize the prevalence of wage theft in the beauty industry, we can expect harsher penalties for unethical salon owners. In Part 2, we describe the warning signs to look for and offer recommendations and resources to remedy illegal employment practices. Resources: Independent Contractor (Self-Employed) or Employee?  (IRS) Wage and Hour...

Are you classified as an independent contractor, but controlled like an employee? Does your salon owner give you a 1099? Are you paid commission-only? If you answered yes, this episode is a must listen. Wage theft and other illegal employment practices have become so common in the beauty industry because beauty pros don’t know their rights. We review different forms of wage theft in part 1 of this important and timely discussion. Resources: Independent Contractor (Self-Employed) or...

Ready to attend a trade show? The first major beauty show since the pandemic gives us hope, but makes us realize how far we have to go. We review the experience at IBS Las Vegas, including a strange encounter with breast implants. Resources: IBS Las Vegas: Be Safe Commitment Premiere Orlando Safety Guidelines ---------- Please subscribe, rate, and review Outgrowth on your favorite podcast platform to help us reach more listeners like you! ---------- Visit our website: Outgrowth: A...

What purpose does a practical exam serve in proving our readiness for working in the beauty industry? Is this a necessary requirement to protect consumers, or just another barrier to entry that should be eliminated? We consider the value and validity of a live demonstration of our skills in light of the recent proposal to eliminate practical exams in California. Resources: National Interstate Council (NIC) Testing SB 803 California's Sunset Review Bill ---------- Please subscribe, rate,...

As the summer heats up, we’re trying to bring back normal routines to our salons and work, but with new perspective on what matters most. How do we reconcile our need for self-care with our changing priorities as beauty pros? Adopting new routines gives us hope for a summer season filled with family, friends and clients. Resources: Pricing for Safety: What Can You Afford? No Vaccine, No Service? Consider the Source What We Are All Feeling: Processing 2020 ---------- Please subscribe,...

Don’t blame the algorithm! Shift your strategy to capitalize on how Instagram prioritizes content now, not what worked years ago. Ashley and Jaime highlight three outdated practices holding you back from achieving your Instagram goals. Resources: Shedding More Light On How Instagram Works How to Start Using Video in Your Beauty Business @themuthership TikTok Teacher & Video Tutor ---------- Please subscribe, rate, and review Outgrowth on your favorite podcast platform to help us...