Polaris is a series of interviews with senior business executives, founders, and creatives. Hear from leading executives and uncover best practices on how to build impactful, lasting relationships with consumers. Season 1 guests include executives from Coca-Cola, Neiman Marcus, Sur La Table and more.
In this episode, Stan Sthanunathan, Former Executive VP - CMI at Unilever, and Daniel Yaffe, COO & Co-founder at AnyRoad talk about how brands can actually create lasting memories instead of simple moments through their experiential programs. Paving the way for a new type of brand loyalty,...
Published 09/09/22
In this episode, Shelley E. Kohan, Chief Strategy Officer at The Robin Report, and Daniel Yaffe, COO & Co-founder at AnyRoad, talk about what brands and retailers should be thinking about when it comes to data analytics to make data-driven decisions and what that means for...
Published 07/15/22