In this episode of The Power Producers Podcast, David Carothers sits down with Bob Paskins as they discuss the process of identifying potential leads to converting them into committed prospects. They break down the journey, offering key strategies for enhancing your sales approach. Key Topics: The importance of moving from suspect to prospect in the sales cycle Utilizing the "Rule of Two Thirds" for effective communication with potential buyers The significance of listening with the intent to understand, not just to respond Key strategies for conducting thorough research and preparing targeted questions Understanding the need for a clear solution to address the client's specific needs Building a trusting relationship and identifying all decision-makers involved in the process Navigating the competitive landscape and positioning yourself confidently Connect with: Bob Paskins David Carothers LinkedIn Kyle Houck LinkedIn Visit Websites: Bob Paskins Enterprises Florida Risk Partners The Extra 2 Minutes