My friend, the Power Your Purpose podcast is back! Inside this episode, we spill the beans on the process of rebranding to the Purpose and Profits podcast, only to decide to revive the Power Your Purpose podcast within the same year. Candidly sharing the struggles and lessons learned along the way, this episode unfolds a journey of self-discovery and the pursuit of meaningful work, especially tailored for working women facing life's multifaceted challenges. From the pitfalls of online...

In our continued series on podcasting, we are diving into the art of interviewing guests on your show like a pro. Inside, you’ll discover why it's crucial to strike the perfect balance between solo and guest episodes for your show's success (and how to figure out the best ratio of each format for your show). We chat all about how to choose guests wisely, foster meaningful connections with those guests, and create engaging content by delving into the most intriguing aspects of your guest's...

Join us today for a LIVE Podcast Profit Audit with our Pod Party member, Michelle Purta. We talk all about using the Sales Psychology Content Framework we introduced in episode #128 to help Michelle optimize her content to attract the right clients into her coaching program. We put the step-by-step framework into action and brainstorm months worth of juicy content for Michelle’s show, Marriage and Motherhood. Hit PLAY to learn how you can do the same! Join our FREE community for female...

Get ready for a podcast episode that will become your secret weapon for turning listeners into clients! We are continuing our mini-series on podcasting, and in this episode we will reveal seven game-changing episode types that will revolutionize your show’s impact. You'll discover the art of 'Vision Casting,' learn how to tackle your audience's 'Biggest Challenges,' understand why you are 'The Guide' they've been searching for, and unveil your program as the ultimate 'Solution.' Not to...

Ready to supercharge your podcast growth? We are continuing our mini-series on podcasting, and in this episode, we dive deep into how to GROW your show. We look at 4 stages of podcast growth, offering a clear roadmap for creators of all levels. From the initial launch phase where you'll learn to craft compelling titles and descriptions to the growth phase, where you'll discover the magic of building one-on-one connections with your audience, this podcast delivers actionable advice for every...

Here’s a question I get a lot: Do podcast reviews really matter? Is it is vanity metric, or is there validity to putting effort into boosting your reviews? In this episode, we unravel the mystery of podcast reviews and (spoiler alert!) why they're not just vanity metrics. Discover the four compelling reasons why reviews truly matter, from attracting top-tier guests to boosting your podcast's discoverability. Plus, find out how to score those precious reviews with savvy strategies like...

We are kicking off a mini-podcast series for fellow podcasters! Inside this episode, we explore the art of naming your podcast, unveiling the secrets to creating a title that's not only SEO-friendly but also crystal clear in its message. You'll discover the power of subtitles, hear real-life examples, and gain valuable insights on pinpointing your target audience, defining tangible actions, and highlighting specific outcomes… all with the power of your title. Whether you're just starting out...

Ready to level up your life and business? In this episode, we're diving deep into the art of finding the right balance for your work, life and well-being. These insights will transform the way you approach your daily habits and overall lifestyle. Join us as we unpack a holistic framework that covers everything from your intellectual stimulation to your social connections. Discover the secret sauce to building foolproof daily routines that will allow you to exceed your goals. The happiness...

Join us as we venture behind the scenes of launching a membership program in 2023! We will discover the 3 absolute must-haves for a membership that stands out from the crowd. In this episode, we're breaking down the real-deal essentials that can make or break your membership game — from mastering the admin tech side to creating an irresistible welcome experience, to creating consistent growth through ongoing lead generation. Hear the unfiltered truths about whether a membership might be...

Not getting the clients you were hoping for from your podcast episodes? Your show can be a great top of funnel marketing approach for new potential clients to warm up to you and become familiar with how you can help them. But… if the number of listeners you have isn’t huge and growing, we have to figure out first how to get more people to tune in! Join us today for a LIVE Podcast Profit Audit with our Pod Party member, Laura Sexton. We talk all about niching down her target audience for her...

Today's episode takes you on a behind-the-scenes peek inside the Pod Party, the ultimate mentorship program for female podcasters looking to level up their game! If you're tired of feeling like your podcast is stuck in the shadows, this is your next step. No more worrying about how to use your platform to get more clients; we've got you covered with immediate access to on-demand trainings inside the member’s portal. And guess what? You don't need a massive team or endless social media...

Let’s dive into the exciting world of AI, ChatGPT and content creation. This tool can be a game-changer for your content creation journey. From brainstorming content ideas to defining your ideal client, ChatGPT becomes your trusty sidekick. We explore using it for podcasting, email creation, social media campaigns, and more. The reality is that AI can help you connect deeply with your audience, understand their fears and circumstances, and generate engaging episode ideas or catchy social...

In this episode of the Purpose & Profits podcast, we dive into the topic of finding more purpose within your business. But what happens when your purpose feels out of reach? Listen in as we explore the challenges of connecting to a deeper sense of purpose, leaving you questioning if you can ever truly find fulfillment in your entrepreneurial journey. Discovering purpose in your business is a transformative journey, not a linear path. It's about taking action, creating, and aligning with...

Want more leads from your podcast episodes? Your podcast content can be a great way to grow your email subscribers and even get high-ticket clients! Join us today for a LIVE Podcast Profit Audit with our Pod Party member, Jenzaia DiMartile. We talk all about optimizing her podcast for leads on her show Market Scale, Grow. Jenzaia is a Facebook ads strategist and even backs up our marketing recommendations with recent statistics that you need to know for selling your programs and services....

We all know that being consistent is key when it comes to podcasting or growing a business, right? But here's the thing: just posting on social media won't magically bring in your dream audience. Unpopular opinion, right? Turns out, we need to step out of our comfort zones and actively go find our people. Picture it like throwing an epic party at your house. You've got the decorations, the food, the music, but if no one knows how to get there, you're just standing on your lawn yelling at...

In this short, inspirational episode, we dive into exactly how (and why!) we are meant for greatness. There is great importance in embracing our inherent value and tapping into our curiosity and dreams, just like we did as children. We have to get into the habit of overcoming fear and negativity by adding positive influences and inputs into our lives. Remember! Failure is not permanent and in order to have the business and life of our dreams, we need anchor ourselves to hope and optimism. I...

Today we are diving into the world of content creation and turning it into a breeze. So, picture this: you're chatting with clients, colleagues, and potential clients, and guess what? Those casual conversations are hidden goldmines for fantastic podcast episodes! Imagine someone asks you a question, and instead of a simple answer, you transform it into an entire episode. But that's not all. Keep your eyes open for everyday moments and celebrations that can be turned into valuable content. ...

Are you wanting your marketing message to appeal to more clients and buyers? In this episode, we explore the deeper reasons why people buy and how you can cut through the chaos to provide the clarity and direction they crave. Discover how we can learn so much from mainstream advertising, gaining insights from effective marketing strategies that tap into customers' sense of identity. People tend to invest in their personal development if something is going to make their life better, easier,...

If you're a podcaster, you won't want to miss this episode! It's time to optimize your podcast for success so we're diving deep into the four podcasting profit pillars that can help you attract, engage, and convert your audience into raving fans. Want to know how to better attract new listeners? Curious about how to increase your profits and known ROI from your show back into your business? Hit PLAY on this episode to explore how to apply these profit pillars to your podcast and business...

In this episode, I reveal my signature five-step process to help you get more profits into your business: mindset, offer, strategy, visibility and coaching. You'll discover what are the missing pieces of the puzzle that you can get to work on immediately in order to maximize your results and achieve your goals faster. Whether you're just starting out or you're an experienced entrepreneur, you'll learn why accountability and support are essential to your success. Hit PLAY on this episode to...

Welcome to the brand new Purpose & Profits podcast! If you're a coach, podcaster, or woman in business looking to build purpose and profits into your brand, this is the perfect place to dive deeper. With a no-fluff, anti-guru approach, we will share proven marketing and sales strategies to help you successfully launch and scale your services and programs. Drawing on my experience working with A-list celebrities in Hollywood and my master's in psychology, I love to dish actionable tips and...

It's the end of an era, but the beginning of a new chapter. Join me as we say goodbye to the Power Your Purpose podcast and welcome in our new show. In this episode, we look behind-the-scenes on starting the podcast 4 years and how it has evolved over time to help women in business— specifically coaches, podcasters, and service providers. We will continue to explore the realities of building a business organically, without the fluff and using anti-guru methods that actually work. We will dive...

Have you ever wanted to get on more podcasts and share your stories and expertise? You probably know that getting featured is one of the top things you can do to build credibility and explode your visibility -- at any stage of your career or business. After all, that means you get exposed to an entirely new audience who is “warm” to welcome you into their world… (and of course, buy from you!) But first, let's address the elephant in the room. (do you see it too?) Does saying you’re an...

Albiona Rakipi is a parenting coach who helps parents reframe their daily challenges to feel empowered and equipped to raise joyful, healthy humans. Inside this episode, she shares the personal story behind how she built up her parenting coaching business while working as a pediatric speech and language pathologist. We tackle hot topics like how to break free from subconscious beliefs on what parenting should look like, how to handle hard parenting decisions (even you disagree with your...