Today we join Kirk as he has a conversation with the Chief Everything Officer of Teabeeshell Media, Travis Beeshell. Kirk and Travis chat about some high-level PPC tactics, PMAX and Discovery Campaigns. Discovery?? Yeah, Google recently announced they are transitioning Discovery into the newly...
Published 09/12/23
In this episode, we sit down with the self-described ROAS Queen to dig into anything from multiple languages (Kirk knows one), ROAS, and Reach. Ana is particularly enthusiastic about the concept of Reach, and how it is an under appreciated metric in the world of PPC... so listen in and...
Published 07/27/23