Wing Lam, the co-founder of Wahoo’s Fish Taco, is a seasoned entrepreneur with over 30 years of experience in the restaurant industry. As the face of the iconic brand, Wing is highly sought-after to speak at global events and has made television appearances on “The Secret Millionaire” and the Food Network. Actively engaged in philanthropy having founded the California Love Drop, Wing is also the second member of the exclusive “PR 360 Three Timers Club.” Here, he discusses the importance of adding value to the lives of others, the ongoing success of the California Love Drop, and what 2024 looks like for Wahoo's Fish Taco.  Key Takeaways: - The importance of being the ‘go-to’ guy - Why restaurants go out of business - The success of the California Love Drop Episode Timeline: 2:00 Wing's message to students at the Vital Link student leadership conference 3:00 Why restaurants go out of business 4:00 The importance of having cash on hand 5:00 What types of businesses are the Vital Link students looking to start? 6:05 The importance of being the "go-to" guy 9:20 Why surfers and skateboarders love fish tacos 12:20 The California Love Drop 16:00 How to be part of the story 19:00 How philanthropy can also help business 21:00 Teaching is its own learning experience. 22:00 Wahoo's upcoming partnership with The Beach Boys 23:00 Looking back on 2023 and forward to 2024 This episode’s guest: • Wahoo’s Fish Taco Founder Wing Lam • California Love Drop Hosted on Acast. See acast.com/privacy for more information.