This episode of Predictable B2B Success delves into practical strategies for engaging potential clients on LinkedIn, highlighting the value of personalization and industry insights in communication. Jason Tan, the founder of Engage AI, shares how his platform assists users in augmenting conversations across multiple channels by leveraging generative AI and large language models, enhancing B2B interactions and prospecting efforts.  Jason discusses the inception of Engage AI, inspired by his...

In this episode of the Predictable B2B Success podcast, hosted by Vinay Koshy and brought to you by Sproutworth.com, guest Vikram Chalana, CEO of Pictory and a pioneer in AI-driven content creation, discusses the transformative potential of video content in B2B marketing.  With an impressive background, from a research scientist to co-founding Winshuttle and now leading Pictory, Chalana shares insights into the shift towards video marketing, stressing its critical role in enhancing user...

Welcome to Predictable B2B Success, where we explore the strategies that fuel thriving B2B businesses. In today's episode, we're thrilled to introduce Joshua Lisec, the go-to ghostwriter for the Internet's favorite experts and a maestro of persuasive nonfiction that turns readers into leads.  Imagine having a silent ambassador that works tirelessly, convincing your ideal clients of your superiority without you having to say a word. Joshua is here to unveil how a well-crafted book can act as...

Welcome to Predictable B2B Success, where we empower you to achieve consistent growth in your B2B ventures through insightful conversations with industry experts. In this episode, we speak to special guest Vitalii Romanchenko, whose innovative ideas transform how businesses educate and develop their workforce.  In this episode, Vitalii, the CEO of a trailblazing generative AI startup, unveils the secret behind its groundbreaking approach to personalized video content creation. Eli, their...

Welcome to another episode of Predictable B2B Success, where we explore the insights and stories that propel B2B ventures to predictable growth. I'm Vinay Koshy, your host. In this episode, we're joined by an exceptional guest: Ryan Janssen, CEO of Zenlytic, a groundbreaking business intelligence tool at the cutting edge of self-serve BI technology. Get ready to explore the rapidly evolving data landscape as Ryan unveils the transformative power of modern data tools and how they're shaping...

In this episode of "Predictable B2B Success," we explore the confluence of emotional intelligence and strategic marketing in the B2B landscape. Our special guest, Sophia Dagnon, a renowned strategist at GetUplift, brings a fresh perspective on decoding customer behaviors and aligning them with business goals. Have you ever wondered why some strategies fall flat while others resonate and drive incredible growth? Sophia unravels this mystery by emphasizing the often-overlooked emotional...

Welcome to another episode of "Predictable B2B Success," the podcast designed to empower B2B entrepreneurs and leaders with insights and strategies for predictable growth. Today, we're thrilled to have the remarkable Gregory Shepard with us, a seasoned startup savant whose vision has reshaped the entrepreneurial landscape. In his two decades of navigating the startup ecosystem, Gregory has orchestrated a staggering 14 liquidity events and co-founded Boss Capital Partners and BOSS Startup...

Welcome back to Predictable B2B Success, the podcast that dives deep into the strategies behind successful business-to-business ventures. In today's highly anticipated episode, we're joined by Riaz Kanani, a trailblazer in advertising and marketing technology with over 20 years of experience. Get ready to discover cutting-edge insights as Riaz unravels the intricacies of account-based advertising and its pivotal role in today's noisy marketplace. Have you ever considered why your...

Welcome to another transformative episode of Predictable B2B Success! I'm your host, Vinay Koshy, and in this captivating conversation, we have the strategic mastermind Varag Gharibjanian with us. Prepare to dive deep into the future of computing, spatial platforms, and the genuine impact of AI on our world. Varag doesn't just theorize; he brings experience and a treasure trove of actionable insights to reduce partnership risks and drive revenue in the tech landscape. Today, you'll get an...

Welcome to Predictable B2B Success, your go-to spot to dive deep into the strategies propelling business growth. In this captivating episode, we're joined by the inquisitive mind of Doug Utberg, founder of People First Leaders, an organization reshaping the cultural fabric of business in America. As we navigate the complexities of contract restructuring and the nuances of budget management, Doug spurs a thought-provoking conversation on the delicate balance between human connection and...

Welcome to another insightful episode of "Predictable B2B Success," where we seek to empower B2B leaders and marketers to achieve predictable growth through strategies, systems, and actionable steps. I'm your host, Vinay Koshy, and in today's episode, we're diving into the intriguing world of emotional selling and storytelling with our guest, James Bond—not the superspy from the movies, but a master marketer with undercover tactics for business success. James brings a license to skill with...

Welcome to another fascinating episode of Predictable B2B Success, where we dive into the depths of innovative concepts that shape the future of business. Today, we're joined by Doug Howarth, a marketplace maestro disrupting the traditional economic models with his ground-breaking concept of 'Hypernomics.' Imagine a world where the well-worn paths of supply and demand take a backseat to a model that maps out market territories in more than four dimensions. Doug introduces us to proprietary...

Welcome to another enlightening episode of Predictable B2B Success, where we delve into the intricacies of B2B strategies and the secrets behind sustainable company growth. I'm your host, Vinay Koshy. In this episode, we explore the dynamic world of financial technology, focusing on lending. Our distinguished guest, Michael Barnett, is the pioneering founder of LoanSpark, a cutting-edge Fintech marketplace revolutionizing how companies access capital. With over two decades of leadership in...

In this episode of Predictable B2B Success, we dive into process science with Sam Drauschak, co-founder and chief process scientist at Truvle. With over a decade of experience in management consulting and expertise in integrating knowledge from different domains, Sam shares insights on how businesses can leverage process science to achieve sustainable success. We explore the significance of process management roles, the impact of COVID and digitalization on work practices, and the role of...

How can organizations foster creativity and develop truly customer-centric solutions in a world where B2B success increasingly relies on innovation?  Please tune in to our latest episode, in which service innovation expert Shaun McAndrew shares her transformative insights on navigating the dynamic landscape of business innovation. Discover why Shaun advocates for prototypes over MVPs to avoid over-featured products and the importance of guided ideation and team collaboration in driving...

In this episode of "Predictable B2B Success," we delve into the world of scaling startups and early-stage investments in the enterprise AI space with Anupam Rastogi, a seasoned general partner at Emergent Ventures. Anupam brings over a decade of invaluable experience in venture capital, with a keen focus on seed and early-stage investments in AI-powered SaaS and infrastructure. Join host Vinay Koshy as he explores the unique challenges and key strategies for the growth of startups with...

In this episode of "Predictable B2B Success," Vinay Koshy delves into an insightful conversation with Elevate.io's experienced CEO and founder of Elevate.io, Gary Garth. Get ready to explore the dynamic world of account-based selling and marketing, where Gary emphasizes the need for a personalized, multi-channel approach. Discover how Gary's company utilizes strategic gifting, personalized emails, events, and a monthly newsletter to engage prospects and build lasting relationships. Gary...

In this episode of Predictable B2B Success, we dive into the ever-evolving landscape of AI and its impact on businesses with the insightful Garik Tate, CEO of Valhalla. Join host Vinay Koshy as he unpacks the arms race between intelligent systems and AI development, exploring its significance for entrepreneurs and organizations.  Discover how AI automation can revolutionize recruitment, providing breakthrough profit and preparing for high-valued acquisitions. Step into the world of agile...

Creating powerful and unique content can be the key to B2B success in a world where content is king. Join host Vinay Koshy as he invites Jeff Dolan, an expert in digital marketing and content creation, to delve into the secrets of captivating content and its impact on business success. Jeff reveals the crucial value of authenticity, passion, and vulnerability in creating sustainable and engaging content amidst the sea of digital noise. Discover the unconventional strategies for attracting...

In this episode of Predictable B2B Success, we delve into the innovative world of advertising and creativity with Kasper Sierslev, CEO of Zite Agency. Join us as Kasper shares his expertise in targeting specific audiences, particularly business travelers, and the intriguing strategies to attract their attention. Discover the merging of media buying and creative content into a seamless powerhouse and the revolutionary ways companies can build and optimize their in-house agencies without...

In this episode of "Predictable B2B Success," we're joined by the renowned Eric Holtzclaw, a branding and marketing strategy visionary. Eric challenges conventional wisdom by emphasizing the crucial role of consistency in branding and its impact on reaching the target audience. Throughout the discussion, he unveils a strategic framework for B2B companies to navigate the delicate balance between organic and paid marketing, emphasizing the organic growth potential when merging brands into a...

In a world reshaped by technological innovation and shifting customer preferences, secure mobile communications has experienced unprecedented disruption. Join us as we delve into the compelling journey of Mobius, a pioneering AI-powered secure mobile communications provider. Our guest, Amit Modi, Chief Technical Officer and Chief Information Security Officer at Mobius, shares pivotal moments in the company's evolution, from inception to engaging with tier-one banks and the challenges...

In the ever-evolving world of remote work and virtual teams, the success of a business hinges on its culture, effective communication, and strategic delegation. Join us in this episode of Predictable B2B Success as we explore the insights shared by the seasoned expert Lloyd Thompson.  Discover the power of creating a culture that embraces failure as a stepping stone to growth and the critical role of effective communication in leading virtual teams to success. Learn the practical steps to...

Are you tired of the same old sales tactics in the B2B world? Get ready to shake up your approach because, in this episode of Predictable B2B Success, we have a guest who revolutionizes how businesses connect with their audience. Join host Vinay Koshy as he sits down with the brilliant Jevon Wooden, a business growth strategist, to unravel the secrets of organic marketing and long-term relationship building.  With his military background, Jevon Wooden brings a unique perspective to the...