15: Blake Bartlett, Partner @ Openview, Product-led VC
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Description
Timestamps: 0:00 Blake’s Introduction 03:15 What do people get wrong about Blake? 05:58 The effect of VCs suddenly knowing your domain really well. 08:15 When VCs tell businesses to focus 09:48 The effects of AI and how it changes the entire market 11:45 Market dynamics explained on the example of being a musician. 16:30 The difference between consumer vs business 20:15 The biggest B2C businesses have a B2B model. Meta, Facebook, google 22:00 Misconceptions about “product-led growth” 24:52 Hacks vs. sustainable growth to capture VCs’ interest 28:56 Going viral and how to make the unrepeatable valuable 31:10 Blake’s talent for simplification without diluting the message on different social media channels 33:53 How to make yourself stand out as a company 37:10 The bloodbath market situation and the hangover 41:20 Insecurities and the realization that we’re all a bit shit. The creators perspective, and being a board member when things go south 46:15 How we get used to “scale” and the psychology behind it 49:13 How businesses distort their accomplishments on social media 53:10 Nonobvious trends that Blake is betting on - Product-led Growth, everywhere, the fall of enterprise Connect! Blake’s LinkedIn: https://www.linkedin.com/in/blakebartlett/ Blake’s PLG123 on youtube: https://www.youtube.com/channel/UCaVvQTEaCyt2bbkoAh7wPyg Connect with Leah: https://linktr.ee/leahtharin Leah on Linkedin / Twitter / Youtube
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