Kyle Poyar joined me on the ProductTea to talk about anything that makes businesses and VCs tick. I love this conversation for the simplicity of how Investors make decisions and what the future of our industry might very well look like. You should leave this podcast once you listened to it with some great insights into what makes product-led growth companies run differently than their competitors.   00:00 Kyle and Leah’s introduction 04:00 Using LinkedIn to validate concepts and Ideas 07:20 The balancing act of what we say and what we mean in different channels 08:45 Consistency on LinkedIn and challenging established things like the NPS 13:00 Kyle’s “Growth Unhinged” posts as a well of knowledge of the past 6 years in PLG 15:30 The business model of “Openview”, Investment profile, and typical companies to invest in 18:45 How to determine whether a company has reached product-market fit 22:15 How to “show” product-market fit with non-obvious numbers 26:20 How long it takes to “proof” a certain motion, typical Lifetime Value numbers 29:30 The data Gap of tracking emails instead of people 34:57 Investing into companies that have no revenue to show for 39:00 Pre-Seed investment methods 43:33 Do you know how the business you work in, works? 45:00 Putting a price on Customer Success and the increasing business literacy around it 47:30 When risk profiles are driven by greed and how PLG runs on a “skeleton crew” 50:15 Where PLG companies spend more money than others 51:50 Product-Led Sales and the maturity it’s in. Connect! Kyles LinkedIn: https://www.linkedin.com/in/kyle-poyar/  Kyle’s Substack:  Kyle Poyar’s Growth Unhinged  Connect with Leah: https://linktr.ee/leahtharin  Leah on Linkedin / Twitter / Youtube