AI is your most reliable, versatile team member.     It shows up on time. Everyday.    And does what you ask. Immediately.    Plus, it saves you time and money.   Y’all, what’s not to love?   Let’s take a hot second to explore what’s possible in my latest podcast episode, Preparing for the Age of AI.    In Episode 610, Rory Flynn, a foremost AI marketing expert, shows how your business can benefit from AI.  Here’s what we uncover:  Inbox Intrigue: Use the most underrated...

Hosting studio events is part art, part science. The science is your plan.  Don’t underestimate its power. Hone your skills by tuning into the next segment in our series: Building a brand: The ABCs of Boutique Fitness Marketing: E is for Events. In Episode 609, Coach Laurial shares the recipe for running successful events that drive people through your doors and keep them coming back.  The ingredients you’ll need:  Compelling Goal: Identify why you’re hosting the event and what you...

Imagine a world where you feel better.  A lot better. Or a little better. Because y’all, that’s really what our clients want.  So let’s make it happen. Get your game plan going with Expanding into Recovery with Coach Katie and Kyle Piotrowski, Regional Manager at Anytime Fitness.  In Episode 608, Kyle shares how Anytime added recovery services and how your studio can get into the feel-good business. The rundown:  Up Front, Finally: It’s prime time to prioritize recovery after being...

Don’t play darts while blindfolded. Especially against a moving target. Looking for luck to hit the bullseye.  Sounds obvious, right?  But, y’all, that’s what you’re doing if you’re running your business without goals. Play to win instead by establishing goals that drive you and your studio. In Episode 607, join coaches Josh and Peter for the next segment in Building a brand: The ABCs of Boutique Fitness Marketing: G is for Growth Goals.  The rules to play: Think Big to...

Y'all, Let's cut to the chase. Your promotions need some work…and we’re here to talk about it! In EPISODE 606, Alison Zhang throws down some serious wisdom on making your fitness studio the talk of the town.  It's all about getting your brand stuck in people’s heads (for all the right reasons). Quick sneak peek: What’s a Promo?: More than just ads…it's about heart connections. Beyond “Hey, Join Us”: Dive into community and collabs that matter. Track, Learn, Grow: Keep an eye on what...

Are you ready to create a brand that's not just seen but felt? To forge an identity that's unmistakably yours? Tune in to EPISODE 605 and let's embark on this journey together. 🚀 Branding: The Heartbeat of Your Studio In this episode, I dive deep into the essence of branding and why it's so much more than a snazzy logo or catchy tagline. Branding is the soul of your studio, the story that captivates your clients, and the experience that keeps them coming back for more. 🌟 Stand Out or Sit...

Are your team members evolving? It's one thing to assemble a group of talented individuals, but it's another to create an environment that encourages growth, creativity, and a genuine love for what we do. If this sounds like your cup of tea, you're in for a treat!  Recently, we caught up with Coach Amanda. She's not just a whizz at fitness coaching; she's also a seasoned studio owner with a treasure chest of insights on team development. In this return of EPISODE 566, Amanda opened up...

Y'all, Turns out, pumping iron and pumping your brain go hand in hand. It’s science… In Episode 603, we’re hanging out with Peter and Cara and they're thinking differently about how we’re working out. Here’s what we’re diving into: Mind Over Matter: How fitness feeds your brain as much as your muscles. True Talk: Why being real with your clients builds more than just muscle. Niche Knowledge: The power of knowing a lot about a little in the fitness world. Community First: Fitness spaces...

602: best of - rerun episode 562 - The 7 Figure Teacher Training Framework

Y'all, What’s your superpower?  For Jasmine, it’s mindfulness. In Episode 601, we’re chatting with Jasmine Judson, who took mindfulness from her mat to the map, creating the worldwide movement Shakti Rise.” Here's the scoop: Mindfulness Meets Muscle: How her mindfulness approach reshaped her fitness studios and created a global community. Breathing Through Business: Why focusing on breath isn’t just for yoga—it's for business meetings, too. Set Intentions, See Results: Why setting...

Y'all, This one's not just another episode; it's a milestone! Episode 600 drops us into the lives of five fearless studio owners, all who've danced with chaos and led it into a waltz of success.  Ever thought success was a clean, straight path? Let's rethink that. As we crack open the doors to these unique journeys, we're celebrating the resilience, ingenuity, and heart it takes to turn the tides of the fitness industry. Here’s what we’re getting into: Michael Abbott’s Aussie...

Y'all, Joshua Poole didn't just survive managing a fitness studio during the pandemic. He turned chaos into a 15% revenue increase month over month. From front desk to fitness mogul, his journey is the blueprint we've been missing. Here’s the scoop: Big Moves from Small Beginnings: How starting at the front desk set Joshua up for big-time success. The Pandemic Pivot: Turning crisis into opportunity and coming out stronger on the other side. Membership Magic: Why locking in your clients...

Y'all, Ready for some serious inspo? In Episode 598, we’re diving deep with Khadija Harmi, a true force of nature in the Middle East fitness scene. Khadija isn't just any entrepreneur…She's a mom, a Pilates guru, and the brain behind a game-changing fitness studio.  From a corporate desk to the heart of Kuwait's fitness scene…Khadijah’s journey is a story passion-driven entrepreneurship. Here’s what we unpack: Global Flair, Local Impact: Khadija’s world travels have infused her studio...

Y'all, In every challenge lies an opportunity. And nobody knows that better than Janine Franke. In EPISODE 597, Janine opens up about her journey from globe-trotting expat to pioneering yoga in Strasbourg, France.  Here’s what we’re getting into: Finding Gold in a Sea of Challenges: How the scarcity of qualified yoga instructors led her to start her own teacher training.  Multistyle Magic: Offering everything from yin to aerial yoga, showcasing the power of diversity in keeping things...

2024 is here, and guess what?    It's time to shake things up.    Traditional tactics? They're taking a backseat.    It’s time to embrace the future.   In EPISODE 594, we're diving headfirst into the marketing trends that are totally reshaping the fitness world.    Let’s dive in:  Video Vibes: It's all about getting personal. Think stories that connect, not just content that sells. Social Media Magic: We're talking Instagram glow-ups and making those DMs work overtime. ...

Y’all - Buckle up for this one!   Ready to meet a woman who’s changing the fitness game in Fargo, North Dakota?    That’s Cathryn.   In EPISODE 593, we’re diving headfirst into Cathryn's remarkable journey.    From NYC’s hustle to creating a Pilates oasis in the heartland of America…it’s a story, Y’all.   Here’s the scoop: Big City to Small Town: Cathryn swapped skyscrapers for the wide-open skies of Fargo, bringing a wave of Pilates love with her. From Zero to Hero: Discover...

Y'all - Meet Magda.   Who's Magda?    Let's just say she's redefining fitness with a blend of passion, innovation, and sheer willpower.    Magda's transformation from a Pilates enthusiast to a fitness industry leader is the stuff of legends.   In EPISODE 592, we're taking a deep dive into Magda's journey and the unique blend of Pilates, Guruda, and Bungee that sets Pharonik Pilates apart.    Here’s what’s in store: Pilates and Beyond: Discover how Magda turned her personal...

Yall, what does it take to become a household name in the fitness industry?   We asked the President of Basecamp Fitness just that.   I recently had an amazing heart-to-heart with Ben Camper, the innovative President of Base Camp Fitness.    Spoiler alert: Their journey is awe-inspiring.   Base Camp has made a name for itself in the boutique fitness world with its unique 35-minute high-intensity interval training workout. Not only has this unique approach set them apart, but it's also...

Imagine a place where fitness is more than just exercise—it's more like a transformative experience.  In Episode 588, we’re unveiling the magic behind one of London's hottest studios.  Join me as I dive deep with Rob Beal, Director of Fitness at Third Space.  Where we explore how this unique concept is revolutionizing the fitness landscape. Here's What We Uncover: A Sanctuary, Not Just a Gym: Discover how Third Space creates a nurturing environment that goes beyond physical fitness....

"Fitness isn't just changing; it's evolving."    That's the mantra of Debra Strougo, the powerhouse behind Row House.   This week we’re rewinding back to Episode 546. Where we dove into the future of fitness with Debra.   And trust me, it was an eye-opener.    Her journey from marketing whiz to fitness icon? Absolutely inspiring.   Quick Highlights: Debra’s Odyssey: From marketing to fitness empire – what a ride! Clients Come First: It's all about understanding what they...