Kimberly is switching things up this week and taking a more casual approach with the co-founders of 37signals, Jason Fried and David Heinemeier Hansson, asking them a series of rapid fire questions. Jason, for example, reveals the book that granted them permission to forge their unique path, while David shares the profound advice from Jeff Bezos about investing in things that don't change. The two of them also open up about their business journey, the meaning behind their work, and even hint toward upcoming projects. Get ready for a candid and insightful peek into the minds of Jason and David. Check out the full video episode on YouTube Key Takeaways:  [0:27] - How Ricardo Semler's Maverick empowered Jason [0:53] - David also credits Blue Ocean Strategy [1:25] - Best piece of advice? [4:39] - Productive habits? [6:20] - Most meaningful part of David’s and Jason’s jobs? [9:32] - Discussing inspirations like nature and architecture [11:02] - First principles, tech exploration, and aesthetics inspire David. [13:16] - David is embarking on a grand adventure fueled by unresolved anger. Rework is a production of 37signals. You can find show notes and transcripts on our website. Full video episodes are available on YouTube and X. If you have a question for Jason or David about a better way to work and run your business, leave us a voicemail at 708-628-7850 or email, and we might answer it on a future episode.  Links and Resources: Maverick Blue Ocean Strategy Books by 37signals Sign up for a 30-day free trial at Basecamp.com HE