Stefan Smulders is the co-founder and CEO of Expandi - Linkedin Automation platform. He bootstrapped the business from 0 to 5Million ARR in 15 months and will hit 10M very soon.  He lives with his wife and 4-year-old son in the Netherlands.

Kathie Johnson (CMO @ Talkdesk) is sharing her 4C framework of clarity, connection, calm, and celebrating.   It's not just proven to be an amplifier during a pandemic. It's a "meta-playbook" for all stressful situations an organization may be faced with.    

Claire Quito collected typical topics SaaS Growth Marketers are discussing. She is posing them to the host of this podcast. One theme runs thru his answers. SaaS Growth Marketing is missing a proper insight function and the awareness of its crucial role. - Powered by SaaSconversion.io -

The first panel guest who enters the ring is:Indy Sen, he is a 20-year B2B executive with a passion for technology and marketing. He’s currently the VP of Product and Platform Marketing at Matterport, the leader in 3D space capture and collaboration. Prior to that he led and built marketing functions at Salesforce, Box, Mulesoft, Google Cloud and WeWork. Indy lives in the San Francisco Bay Area with his wife, two kids and 3-month old puppy.The other panel guest who enters the ring is:Bill...

Tim Matthews is the CMO at HackerOne  and worked in high tech for twenty years and managed marketing teams at seven companies. He is the author of The Professional Marketer and a syndicated blogger (www.matthewsonmarketing.com). Tim is also a frequent speaker on marketing topics and has given guest lectures at U.S. Berkeley's tech incubator, the Nasdaq Entrepreneur Center, and Stanford Graduate School of Business. When not writing or poring over marketing texts, he golfs, crosswords, and...

# 006 Transforming Revenue Operations: How OKR's had broken down Marketing & Sales Silos - a case study from Aprimo - with Ed Breault

Todays Guest: Brian Massey is an international speaker and author of "Your Customer Creation Equation.". He is Founder of Conversion Sciences, a Turn-Key CRO Agency founded 2007.We will have an expert discussion today covering topic like:- Why the importance of conversion optimization is often overlooked by SaaS marketing leaders- What are the top 3 mistakes companies are making- Where on SaaS Websites is typically the weakest link – landing page, content, lead magnet, contact or booking...

Allison is the Executive Vice President for global marketing @ Flywire - a Boston-based unicorn specialized in vertical payment software and services. She is a Global marketing leader with expertise in driving high velocity inbound and outbound growth engines, content, customer advocacy, business development & brand. Her success secret: Allison loves building and coaching high performing teams.Allison will share with us today:Why Demand-Generation is THE critical function especially for...

Latané is the Chief Market Officer of 6sense and author of the bestselling book, No Forms. No Spam. No Cold Calls. She’s passionate about empowering marketing leaders to confidently lead their teams, company, and industry into the future. Latané is laser-focused on leveraging technology and data to build marketing programs that result in deals, not just leads. She’s known across the industry for her creativity, competitiveness, and boundless energy.Latané will share with us today:Why you...

Jill was Vice President at DRIFT. She is a global business leader and former VP at Crimson Hexagon and at Forrester. Her deep understanding of launching and growing products as well as managing multi-faceted sales, service and operations teams gives her the overview to size impact of marketing actions. Jill will share today:Why Conversational Marketing drives conversion.What standard chatbots do.How chatbots can learn and mirror how a best-in-class human had interacted with prospects.Which...

Thomas Barta is one of the world’s premier marketing leadership experts. He studies the unique intersection of customer focus and leadership and he conducted the world’s largest study, with over 68,000 executive assessments, on what makes for an impactful customer leader.Thomas is a former McKinsey partner. He is the co-author of the path-breaking leadership book: The 12 Powers of a Marketing Leader.As such he is one of the top keynote speakers is marketing and speaks at the top global...