In this episode of the ScaleX Insider podcast, Jason Lippert, President and CEO of LCII Industries, shares his insights on why you need to prioritise culture for business growth. Throughout the conversation with Jason Lippert, a wide range of topics were covered that can make or break your business journey. From the importance of choosing the right values for your business to navigating the traps inherent in running a family business, we explore the intricacies of building a successful enterprise. Discover why people quit and how old habits contribute to creating a thriving company culture. Learn why finding purpose in your work is crucial and how listening can foster trust in business relationships. We also discuss the significance of setting goals and engaging an accountability partner to stay on track. Finally, we delve into the metrics needed to measure the effectiveness of your cultural initiatives and so much more… About Jason Lippert: Jason Lippert's journey from Management Trainee to President and CEO of LCII Industries exemplifies dedication and leadership. With a focus on teamwork and community improvement, Jason has propelled LCII to unparalleled growth, expanding its presence across various industries. His commitment to scaling with purpose has transformed LCII into a global leader, with a workforce of over 15,000 individuals. With nearly three decades of experience at LCII, Jason has played a pivotal role in the company's expansion, leading it to operate over 140 facilities worldwide. Under his visionary leadership, LCII's revenue has surged from $100 million to an impressive $5 billion annually. Jason's commitment to fostering a positive corporate culture centered on teamwork and trust has been instrumental in driving LCII's success. Today, Jason will share his insights that will challenge and guide business leaders toward success. So, stay with us as we dive into the conversation with Jason Lippert. Welcome, Jason. Contact Jason: Website: https://investors.lci1.com/governance/board-of-directors/person-details/default.aspx?ItemId=dd1d08a2-90df-4bc1-9e04-e689fffde34c LinkedIn: https://www.linkedin.com/in/jason-lippert/ About the Host, Brendan McGurgan Brendan is a global business leader who builds profitable, scalable businesses by delivering on his strong personal belief that anything is possible. Contact Brendan McGurgan or Simple Scaling: Buy the Simple Scaling Book: Simple Scaling: 10 Proven Principles to 10x Your Business https://www.amazon.co.uk/Simple-Scaling-Proven-Principles- Contact Simple Scaling: https://linktr.ee/simplescaling