Episodes
Book publishing is currently at the beginning of the biggest shift since the rise of Amazon and self-publishing, and this episode explains both its present and future. The goal is to help you choose the best publishing path for you and tell you exactly how to launch your book once you choose your publishing path. In Part 1 of this episode, you'll learn what the current publishing landscape looks like right now. In Part 2, you'll learn the new things we see some Authors doing by presenting...
Published 12/16/21
Published 12/16/21
Want to write your book faster? Here are 8 simple tips to help you move through the writing process, beat writers’ block, and avoid many other common problems that  stand in a writer’s way. Free Template: Outline Your Non-Fiction Book If you need more help writing your book, check out our free courses at Scribe Book School. --- Send in a voice message: https://anchor.fm/scribebookschool/message
Published 06/08/21
If you’re a KDP Author and you’re wondering whether you should put your book in Amazon KDP Select, you’re not alone. It’s a complicated decision, and you could be leaving money on the table either way. Amazon KDP Select gives you some special Kindle promotional tools, and enrolling your book is free. But, of course, there’s a catch:  You have to enroll for a full 90-day period, during which Amazon has the exclusive right to sell your ebook.   In other words, you can’t sell your own ebook...
Published 06/01/21
Before you learn about turning your blog into a book, I want to make one thing perfectly clear: You don’t need a blog to write a successful book. At Scribe, we’ve helped thousands of authors write and publish books, and I’ve seen plenty of those books make a lot of money without a blog. So if you don’t have a blog, don’t build one just to write a book. That said, our co-founder Tucker Max did turn his blog into a series of New York Times bestsellers, so we are happy to share his advice on...
Published 05/25/21
The best way to write is the way you talk—at least for most writing. It’s conversational, and it’s easy to read. That’s exactly what you want in a book. The way we speak isn’t always grammatically correct, but that’s okay. Grammar rules are arbitrary and completely made-up. That said, we put together this shortlist of the most common grammatical errors, so you can fix them before sending your manuscript to your editor. To see all of our examples, check out the full article:  10 of the...
Published 05/18/21
Linkedin is a great marketing opportunity for authors. Because LinkedIn is a social media platform uniquely designed for professionals, it’s especially powerful for boosting your credibility, highlighting your relevant skills, reaching your target audience, and generating leads. In this episode, I’ll explain how you can optimize your LinkedIn profile to make the most of your status as an author. To learn more, check out our article: https://scribemedia.com/optimize-linkedin-profile/ ---...
Published 05/11/21
How you tell a story will make or break your book.  A good story allows you to grab and hold the reader’s attention, teach them your ideas in an entertaining way, and relate those ideas back to their own lives.  So if you want readers to love your book and recommend it to other readers, listen to this episode and check out the accompanying blog post: https://scribemedia.com/narrative-writing And be sure to check out our free writing course at http://scribebookschool.com --- Send in a...
Published 05/04/21
Vanity presses thrive on ripping off self-publishing authors.  The good news is that you can avoid publishing scams with some basic knowledge about vanity publishing.   This episode will explain what a vanity press is, what the risks are, and how to spot and avoid publishing scams. We’ll also talk about why people fall for those scams, which publishers to avoid, and how you should publish your book instead. To learn more, check out this article: https://scribemedia.com/vanity-press ---...
Published 04/27/21
Many Authors want to get their book into hundreds (or even thousands) of bookstores across the country. It’s one of the most common dreams I hear from first-time Authors. But there have been many changes in the publishing industry since ebooks made self-publishing accessible to everyone. Today, being in bookstores doesn’t guarantee book sales—and it’s not the best way to make money with your book. Even if you can get your book onto thousands of shelves across the country (and most Authors...
Published 04/20/21
Most writing exercises make your writing worse. That said, there are a few practices you can follow that will help you write a great book. They’ve worked for hundreds of Scribe Authors, and they’ll work for you.   To read the full post, click here. --- Send in a voice message: https://anchor.fm/scribebookschool/message
Published 04/13/21
This is the exact process we use with our authors at Scribe to book them on podcasts.  If you follow this process exactly, you can start booking yourself on podcasts today.   To read our accompanying blog post, visit scribemedia.com/get-interviewed-podcasts --- Send in a voice message: https://anchor.fm/scribebookschool/message
Published 04/06/21
The #1 question we get, both from current and prospective authors, is this: “How should I approach book marketing once it’s published?” In this episode, we will cover the basics of how we teach our authors to market their business books. When you’re marketing a business book, the most important thing you can do is frame your thinking around three core tenets: 1. Your book is a marketing tool—not the thing you market 2. Book marketing is a long term process—not a single event 3. No one...
Published 03/30/21
As a self-published Author, you can use your book to get fantastic media coverage—including television and YouTube. If you wrote the kind of book that can connect to your ideal audience through TV, this episode will give you tips for landing that coverage. Click here to read our blog post with 12 tips for landing TV coverage.  Click here to sign up for our free book launch course. --- Send in a voice message: https://anchor.fm/scribebookschool/message
Published 03/23/21
Non-fiction authors who can get book deal with a traditional publisher will need to write a “book proposal."  In this episode, you'll learn the purpose a book proposal serves, and how to structure yours. ​scribebookschool.com 0:00 - Intro  2:34 - Why do publishers want book proposals?  6:02 - How to structure book proposals  14:38 - Optional sections  RESOURCES MENTIONED    'Bluefishing' Book Proposal by Steve Sims (6-figure advance) 'Mate' Book Proposal by Tucker Max/Geoffrey...
Published 03/16/21
You may have an important message, but it can’t make an impact if nobody hears it.  In this lesson, #1 New York Times bestselling author, Tucker Max, breaks down how to use your book to get greater coverage in the media.  Need help getting coverage for your book? Check out: scribemedia.com/service/media-coverage --- Send in a voice message: https://anchor.fm/scribebookschool/message
Published 03/09/21
Many authors forget the basic things they should be doing when their book is published.  Consider this episode a checklist for when your book comes out, and spend the 60 minutes required to complete the following five actions to bolster your book’s success.   Episode Show Notes: Click here For help launching your book, visit scribemedia.com/service/book-launch --- Send in a voice message: https://anchor.fm/scribebookschool/message
Published 03/02/21
Every author should use their book to land guest posts and contributor articles.  Getting featured on major sites can attract new clients and business opportunities.  In this episode, #1 New York Times bestselling author, Tucker Max, will teach you how to get guest posts with your book. To learn more, visit: scribemedia.com/service/media-coverage --- Send in a voice message: https://anchor.fm/scribebookschool/message
Published 02/23/21
Every business owner knows what a pain client acquisition can be.  A book doesn’t magically solve this problem, but it does make it much easier to both find and close new clients.   Ready to start your book? Visit scribemedia.com and sign up for our free courses at scribebookschool.com --- Send in a voice message: https://anchor.fm/scribebookschool/message
Published 02/19/21
One of the most common questions we get at Scribe is: “How do I get my book on a bestseller list?”  Our standard answer: “You’d be better off by totally ignoring them.”   We encourage our authors not to chase bestseller lists, but instead focus on the business and personal goals for their book. This confuses them initially (Having a bestselling book doesn’t get me more business?), but once we explain the process and tradeoffs to them, the overwhelming majority discard it and focus more on...
Published 02/02/21
Think about your favorite authors—the ones whose books deeply affected your life. Do you know what all of them had in common? None of them used special book writing software to write their book. Yet, this is where many beginning and amateur writers start. They spend so much time searching for the “perfect” book writing software (among other tools) that will magically make their writing better. Let me spare you time and money: software is not a relevant consideration for writing a great...
Published 01/25/21
You know your book can translate into leads for your business... You just don’t know how.  The answer is to use your book as a lead magnet.   To access all the resources mentioned in this episode, click here for the full blog post. To take our free book writing course, click here: scribebookschool.com  To see how we can help you write your book, click here: scribemedia.com --- Send in a voice message: https://anchor.fm/scribebookschool/message
Published 12/21/20
Most authors try to combine everything they know into one book.  That’s the worst thing you can do. In this episode, you'll learn exactly what to do instead.   To read the full blog post, click here. To sign up for our free book writing course, click here. --- Send in a voice message: https://anchor.fm/scribebookschool/message
Published 12/14/20
One of the most common questions we get at Scribe is:  “How do I get my book on a bestseller list?”  Our honest answer? You’d be better off by totally ignoring them.   In this episode, we will cover what you really need to know about bestseller lists.  And if you want to learn more, check out our comprehensive guide: https://scribemedia.com/get-best-seller-list/ --- Send in a voice message: https://anchor.fm/scribebookschool/message
Published 12/07/20
When we ask authors why they want to write a book, most of them focus on their branding or business goals. Those are legitimate goals, and books help greatly with both... But those aren’t the only goals. Many authors also want to achieve intangible goals, like “helping people” and “personal growth.” They often mention them as an aside, almost as if they’re embarrassed about having these sorts of goals. As if it’s not appropriate for a business person to have emotions. But when we talk to...
Published 11/30/20