In this episode, Krista has a great conversation with PR expert Sabina Hitchen, affectionately called the Press Fairy Godmother.  Sabina is on a mission to empower small business owners to harness the power of press for enhanced visibility and credibility. Listen in for: Sabina's PR Journey: Gain insight into Sabina's experience in the world of public relations and her journey from midwestern HS teacher to NYC PR agency owner to New England small business owner. The Press Advantage: Discover why press coverage is the ultimate tool for boosting your small business's visibility and establishing credibility. Unlocking PR Strategies: Learn practical strategies and tips from Sabina on how to leverage press effectively as a small business owner. PR Rapid Fire: Sabina shares on-the-spot angles in a variety of business niches to pitch yourself to the press  If you are ready to master your PR AND Sales pitching, join Krista + Sabina for their workshop ‘Totally Pitchin’’ to learn how to do just that! REGISTER HERE:  https://kristademcher.kartra.com/page/totallypitchinwaitlist __________________ Support and follow Sabina at: Press For Success:  https://www.pressforsuccess.com Sabina Hitchen Instagram:  https://www.instagram.com/sabinaknows/ —----------------------------------------   Grab our free guide Sell Yourself: https://kristademcher.kartra.com/page/sellyourselfguide   Learn more about ACORN: www.kristademcher.com                  Follow SHE SELLS HE SELLS on IG:: https://www.instagram.com/shesellshesellspodcast