Episode 226: Developing the Secret Language of Your Ideal Customers with Jeffrey Shaw
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Description
As longtime listeners to this podcast know, the first step in the Duct Tape Marketing system is creating a marketing strategy for your business, and the first step in that process is identifying your ideal customer. My guest for today's show, Jeffrey Shaw, has developed a 5-step process for helping business owners learn to speak the secret language of their ideal customers. Listen to today's episode to learn that process.
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