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Guy Bauer
Death to the Corporate Video
Tools and advice to make B2B videos people actually want to watch. Hosted by Guy Bauer of Umault, a boutique video ad agency that helps B2B businesses create captivating content, engage the right people, and drive sales. Learn more about us at umault.com.
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Ratings & Reviews
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5.0 stars from 12 ratings
“Discovered “Death to the Corporate Video” after seeing Umault’s 3rd Halloween themed ad: POSSESSED.
That ad is reverberating through the B2B halls on LinkedIn.
I wanted to learn more about the people, processes, and inspiration behind that ad.
This podcast, is that.
This type of creativity is...”Read full review »
Bolaji O via Apple Podcasts ·
United States of America ·
11/01/23
Learning a ton!!
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“I’m a voiceover actor and your podcast allows me see things from the client/studio side.
Thank you and keep the episodes coming!”
SnipsStarMan via Apple Podcasts ·
United States of America ·
08/18/23
“Hands down THE best podcast about video marketing ever. Not only are there video production tips but there are so many marketing information gems that anyone working in advertising or marketing should listen to every episode.”
AdamBoldContentVideo via Apple Podcasts ·
Great Britain ·
05/18/23
Recent Episodes
In this episode, Guy breaks down what he believes is the single most critical step in producing an effective B2B video ad campaign. He reveals it's not the initial concept, scriptwriting, storyboards, production, or editing - but rather successfully getting buy-in on the script draft itself.
Published 05/23/24
Guy Bauer, founder and creative director of Umault, a B2B video ad agency, shares an important piece of advice: when you find a marketing approach that works, stick with it until it stops working.
Published 05/09/24
Published 05/09/24
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