I'm super passionate about helping people build sustainable group programs. While one-on-one classes are great, they often can't be turned into a sustainable business model. That's why I'm so excited to guide you through the process of creating and selling amazing group offers. But I know you might have some questions. What does it take to run a group program? How can you turn it into a thriving business? Well, I've got you covered! In episode 126 of the Get Richer, Teacher podcast, I break...

Marketing can feel like a maze, especially for freelance language teachers. But why do so many of them struggle to navigate it successfully? In episode 125 of the Get richer, teacher' podcast, I’ll explore the common challenges faced by freelance educators in marketing and offer practical solutions to help you thrive. Hit the play button and get answers to these questions: What are the main obstacles language teachers face in marketing?How can a negative attitude toward marketing slow down...

Thanks for tuning into the Get Richer Teacher Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Hey, I'm Ola! For the last 3 years I have been helping language teachers and coaches like you build profitable, sustainable and enjoyable businesses. I used to be a teacher, a teacher trainer and even ran my own language school in the past, but I am now focused on coaching teachers full-time (and I love it!) So far I have helped...

Thanks for tuning into the Get Richer Teacher Podcast! If you enjoyed today’s episode, head over to Apple Podcasts to subscribe, rate, and leave your honest review. Hey, I'm Ola! For the last 3 years I have been helping language teachers and coaches like you build profitable, sustainable and enjoyable businesses. I used to be a teacher, a teacher trainer and even ran my own language school in the past, but I am now focused on coaching teachers full-time (and I love it!) So far I have helped...

This episode is the result of discussions I had with my audience after I published episode 119 about online learning platforms. While some people shared their struggles and dreadful experiences with these platforms, others found great success and were grateful for the opportunities they provided. Despite the differing experiences, they all share a common desire: to build their own businesses and become independent. Even those who initially found success on online platforms eventually aim to...

If you want to build a profitable and sustainable language education business, niching is the way to go. That's why in Episode 121 of the Get Richer, teacher podcast, we dive deep into the concept of niching and its impact on your marketing and sales. In this episode, we'll cover: What exactly is a niche?Common mistakes teachers make that affect their salesWho might not need to niche downWhether targeting wealthy clients is necessary for financial success.Ready to get a steady stream of...

Having been both a language teacher and now a language teacher coach, I've come to realise that teachers absolutely thrive on connecting with each other. That's why I'm excited to have invited Teresa Bestwick, the co-founder of the TEFL Development Hub, to join me in discussing the importance of building and fostering communities for language teachers. In episode 120 of the Get Richer Teacher podcast, we delve into: The sense of isolation experienced by teachers, especially those engaged...

In this day and age, learning languages is easier than ever. There are tons of free resources online, user-friendly apps that encourage students to be consistent, and online platforms that connect students and teachers from across the globe. These platforms are a great solution for teachers who find marketing themselves overwhelming. However, they are not free of flaws. In episode 119 of the Get Richer, Teacher podcast, I discuss: the hidden costs of teaching on these platforms the...

In this podcast episode I talk to Michał, a language teacher who shares his inspiring story of building his own language education business. Michał shares: – his background as a Polish American and his experience of moving to Poland – his struggles with teaching kids – how pandemic led him to discover the potential of online education and sparked his transformation as an English language coach – how he realised he could choose his ideal students and focus on solving their specific...

As a teacher business coach, I specialise in helping my clients develop businesses that are not only profitable and sustainable but also bring them genuine joy. In episode 117 of the Get richer, teacher podcast I'm sharing insights into four business models, examining their pros and cons in relation to these three crucial components of a successful teaching business. Here's my take on these elements: – Profitability is about earning enough to cover expenses, provide financial security and...

Being a teacher means you're always learning, teaching or thinking about one of the two. However, there are also beliefs and habits worth unlearning to build more successful, profitable and enjoyable teaching business. In the newest episode of Get richer, teacher podcast I talk about some false beliefs that keep many language teachers stuck. Hit the play button above to learn more about how: trading time for money putting too much focus on educating your audience projecting your...

What makes a successful group program? I believe it’s about balancing the academic and business side. But how can you achieve that? In episode 115 of Get richer, teacher podcast I’ll walk you through 4 elements that are crucial for building an extraordinary group language course to make sure it’ll be effective for your students and profitable for you: the importance of having a specific target audience in mind while creating your group program relevant, urgent and measurable outcome of...

When you're teaching one-to-one, there's a limit to how much you can earn. Even if you do and raise your prices, there's only so many hours in a day. I know it is counterintuitive but in order to scale your business you need to not add more (time, offers, clients) but to start doing less. You can transition from one-on-one to group classes (I talked about this process in episode 113 of my podcast) but that’s only one way in which you can scale your business work less and earn more. A...

Sooner or later many language teachers start to think about moving from offering only 1:1 lessons to group programs. But it’s not as simple as grouping together your 1:1 clients based on their CEFR level and telling them „see you on Tuesday at 6 PM”. First of all, I’m not a fan of creating offers and marketing them based on language proficiency levels. I believe learning languages is not about jumping from one level to another. It’s much more effective to create group programs for clients...

Managing a profitable language school goes beyond the simple formula of "more clients, more money”. Whether you have a brick and mortar school or an online one, there are costs involved. The biggest expense is teachers’ salaries, and rightfully so. They are responsible for your students’s success and satisfaction and I believe you shouldn’t cut corners when it comes to their salaries. If you can’t afford new equipment, software or even your salary, some things must change. In episode...

Probably nobody open their language school to become a marketer. You were first a teacher, then decided to become a business owner and help more students. Maybe you didn’t expect that running a language school will involve so much marketing. It can be exhausting, especially if you’re not sure what sets your business apart from other language schools. In this episode of Get richer, teacher podcast I talk about – spreading too thin with your marketing – competing on price – your role as a...

What makes a good language school? As a former owner and manager of language schools I’ve seen a lot! And I believe there are 3 things that your language school needs to call itself a good place. Leader – that not only puts out fires, create timetables and pay the bills. The visionary and makes space for creativity and growth People – unfortunately the teachers that actually help the students achieve their goals are often treated like contractors with little to none benefits. I feel it...

Knowing who your ideal client is makes it easier to create offers and be consistent with your marketing. But how do you find this ideal client? It’s not only about personality alignment (but yes, you want to work with people who you like). Think about the common struggles and goals that people in your target audience have. Who you enjoy working with and what characteristics they have?Consider their demographics, language level, and even how much they earn. Remember that an ideal student is...

Just like planning a road trip, building a successful business requires a few key elements. First, you need to ensure that your business is functioning well, just like checking your car before hitting the road. This means having a clear map or goal to work towards, as well as knowing that you have support along the way. Trust me, having someone to keep you company and provide support makes the journey much more enjoyable and easier. Now, when it comes to setting goals for your business, I...

Marketing may seem overwhelming because of the amount of advice out there and especially if you're a teacher (and let's be honest - business has never been part of the curriculum while studying to become a teacher, right?!) But it's actually quite simple. It's not posting more or having a massive audience that cuts it. To get started, I recommend conducting an audit of your past marketing efforts. What has worked for you in the past? Have you offered special deals, asked your current...

Searching for the best social media platform for your teaching business? Let's flip the script and approach it from a different angle. Instead of asking what's the best platform overall, let's focus on what's best for YOU.  Where can you be consistent and truly enjoy showing up? It's all about finding the path of least resistance. It's not about following the crowd or chasing trends. It's about finding a platform that aligns with your personality and connects with your target audience....

In this episode we talk about: Podcasting as a powerful tool for building connections with the audience and establishing trust Ola talks about how The Get Richer Teacher podcast challenges the current state of the language education market Laura Wilkes shares her journey with podcasting and provides tips on getting started Tips include finding a suitable recording environment, using accessible equipment, and focusing on content that serves the ideal listener Want to become part of...

In this episode, we talk about: Julia, an English teacher specializing in Cambridge exam preparation, who's passionate about providing a positive and enjoyable learning experience for her students Julia emphasizes the importance of authenticity and listening to her audience and talks about experimenting with different teaching and marketing approaches to find what works best for her business Julia has achieved significant success in her business, including opening multiple exam...

In this podcast episode we talk about: Catherine Angus, an English language teacher, shares her journey of creating a podcast and pronunciation course for teachers The podcast, Hear You Go, focuses on the messy and unpredictable aspects of spoken English Catherine noticed a gap in the market for authentic and engaging listening materials and decided to fill that gap with her podcast The podcast has become an integral part of Catherine's business, complementing her one-on-one...