If you want a podcast that thousands of people listen to, you first have to know how to get people to care about what you have to say.The problem? Most podcast hosts think “valuable content” is the key to growing an engaged podcast audience. So they teach as much as they can in every episode...

Do you really need a podcast editor? Or can you get by with one of those AI editing tools and call it a day?This is a question I get asked all the time by people who value their time, and there's no shortage of opinions on this topic.But if you're a business owner who podcasts (or if you're...

The biggest complaint I hear from experts who are using their podcast as a lead-gen tool is this:"No matter how much valuable content I give away for free in every episode, I still can't get listeners to convert to leads!"I get it, because I was once there too. You started your podcast to get...