Amy Tiemann is a multi-family investor and consultant, and President of  TM1 Properties.    Amy has a long history in construction - her grandfather started a glass  company in 1960, and her father took it over in 1972. Amy spent a lot of time going to job sites with her father. After graduating from Purdue,  with a degree in Organizational Leadership, Amy returned home. Her father asked her to join the family business, but she had other plans on her mind. Amy made the move to tech and...

Did you know that 72% of businesses that use video say it's increased their overall sales? Video is quickly coming to dominate all things marketing. It has changed our habits and our lives online. I interviewed  Greg Rollett about using video marketing to grow business.  He talks about how he went from a rapper to an Emmy award-winning producer, best-selling author, and media expert.  Now, Greg works with experts of all sorts -- thought leaders, entrepreneurs, literally around the world...

Keyword research often makes or breaks your SEO strategy. Before you start writing content for your website, you will need to identify the best, high-volume search terms. In this episode, we'll talk about 8 simple steps for finding the best keywords for your content. --- Support this podcast: https://anchor.fm/focusedidea/support

Website audits are an essential measure to improve the efficiency and visibility of your website. Site audits improve Google search ranking while increasing site traffic and performance. A website audit presents a business with an exceptional opportunity for growth online. In this episode, we'll talk about what goes into an audit and how often businesses should have them done to their sites. --- Support this podcast: https://anchor.fm/focusedidea/support

By now, we all know about our avatars. We know how to design one. We know how to attract them to our businesses. How do we communicate with them? On social media... But, how often should we post to our avatar on social media? In this final session with Marilee Maricich, she answers that question. --- Support this podcast: https://anchor.fm/focusedidea/support

Can an avatar mature, or should you create a new avatar? I was curious about this, so I asked Marilee about her perspective. I wasn't sure how she would answer. Take a listen. --- Support this podcast: https://anchor.fm/focusedidea/support

Sometimes our ideal customer isn't someone that we can relate to because they don't fit into our demographic. I asked Marilee Maricich about this. Her answer will help all of us to find customers that that are outside the people we normally interact with. Take a listen... --- Support this podcast: https://anchor.fm/focusedidea/support

In this episode, we continue talking about how to design your perfect customer avatar with Marilee Maricich. In this segment, we'll cover defining your business in a way that helps determine how to market to your ideal customer. --- Support this podcast: https://anchor.fm/focusedidea/support

This is the second installment of a conversation that I had with network marketing superstar Marilee Maricich.  I wanted to know her thoughts on marketing to multiple avatars. Should we have more than one ideal customer? Listen to what she had to say about this topic in this short episode. --- Support this podcast: https://anchor.fm/focusedidea/support

An avatar is your perfect customer. In this epsiode, we talk with Marilee Maricich in the first of six segments about how she defines her perfect customer. If you're doing any kind of sales, marketing, or client acuqisition, this is golden information you really must know. And, as always, this episode is being brought to you by the premier digital marketing company - Focused Idea - focusedidea.com --- Support this podcast: https://anchor.fm/focusedidea/support

Website ADA compliance is something 99.99% of businesses probably don’t think about until they’re hit with a lawsuit. This episode will cover what you need to know about website ADA compliance and accessibility law.  --- Support this podcast: https://anchor.fm/focusedidea/support

If you want people calling you and asking for your help with questions like "we need help with this, we know this is your area, how soon can you start?" Then you need to understand and use expert positioning. --- Support this podcast: https://anchor.fm/focusedidea/support