This week, we're incredibly honored to have John Rossman - a sought-after business advisor, keynote speaker, and author. He wrote The Amazon Way, an excellent book that explains Amazon's 14 Leadership Principles and shares the tools, mechanisms, and habits needed to create change in a team or business.  As a former Amazon executive, John played a key role in launching the Amazon Marketplace business and running the enterprise services business.  Since leaving Amazon, he has worked with companies of all sizes in various industries, helping them create business and product strategies as well as develop culture and innovation.  He is also a Managing Partner at Rossman Partners - a business consulting firm that helps clients create fast, real, and lasting change through digital transformation.  Topics & Timestamps 00:00 Guest Introduction 02:19  Episode start 03:30 John Rossman Backstory, started as an Engineer 08:05 "The Amazon Way" 12:10  Who should read this book? 12:51   Why Mid-sized businesses are great 22:50 It's hard to convince customers better solutions 36:28 What are target-operating models? 42:35 Advice for founders on the current business climate  ✨ Download our FREE Financial Planning Template for Amazon Sellers: https://freetools.multiplymii.com/financial-planning-template-0-0? ✨ Connect with our guest: https://www.linkedin.com/in/john-rossman/ ✨ Connect with us on social media: Yoni on LinkedIn - https://linkedin.com/in/yonkoz/ LinkedIn - https://www.linkedin.com/company/successful-scales/ Instagram - https://instagram.com/successfulscales  ✨ More about us: MultiplyMii Staffing - https://multiplymii.com Escala Consulting - https://weareescala.com Successful Scales Podcast - https://successfulscales.com ✨ Full video episodes are always uploaded on YouTube: Subscribe here: https://www.youtube.com/successfulscales ✨ We're on all major podcast platforms: Apple Podcasts - https://bit.ly/successful-scales-apple Spotify - https://bit.ly/successful-scales-spotify Google Podcasts - https://bit.ly/successful-scales-google Anchor - https://bit.ly/successful-scales-anchor Stitcher - https://www.stitcher.com/show/successful-scales Successful Scales is sponsored by Global Wired Advisors - a leading digital investment bank with decades of merger and acquisition experience on online and e-commerce businesses and focused on optimizing the business sale process to increase the transactional value of your greatest asset Connect with Global Wired Advisors here - https://globalwiredadvisors.com/