A great product attracts users, grows revenue and whets investor appetite. But what makes a great product? A good team and a smart process. Listen to this short episode to see what a good product management process looks like.  You will learn: What specialists need to be involved in a product team The biggest reason why the products that get released are different to the product leader's vision How to lead developers as a non-technical innovator If you want a product users love, listen to this episode. FREE Masterclass 3 Tech Concepts EVERY Business Leader Needs To Know To Have a Great Career 24 October 2023, 12:00 pm EDT ---  Join the Tech for Non-Techies membership and succeed in the Digital Age.  Tech for Non-Techies clients  Reach senior leadership positions in Big Tech firms Lead digital transformation in established businesses Create tech businesses as non-technical founders Pivot into careers in venture capital We love hearing from our readers and listeners. So if you have questions about the content or working with us, just get in touch on [email protected]   Say hi to Sophia on Twitter and follow her on LinkedIn. Following us on YouTube, Facebook, Instagram and TikTok will make you smarter.