Gamification helped Dropbox grow its user base by 3900% in 15 months. This is why Business Leaders must know what gamification engines are & how to use them. Listen to this episode to learn: What gamification is Why Duolingo must use gamification, but why for LinkedIn it's just a nice to have Case studies for how companies have used it to grow revenue, reduce churn and acquire new users Why a gamified community is an asset  Suggestions for how you can implement gamification at work without any tech Get the FREE course - 5 Tech Concepts Every Business Leader Needs To Know ---  Resources mentioned in this episode: Tech for Non-Techies episode 59. What on Earth is growth hacking? Prescient & Strategic Intelligence: Gamification market report --- Join the Tech for Non-Techies membership and succeed in the Digital Age.  Tech for Non-Techies clients  Reach senior leadership positions in Big Tech firms Lead digital transformation in established businesses Create tech businesses as non-technical founders Pivot into careers in venture capital We love hearing from our readers and listeners. So if you have questions about the content or working with us, just get in touch on [email protected]   Say hi to Sophia on Twitter and follow her on LinkedIn. Following us on YouTube, Facebook, Instagram and TikTok will make you smarter.