In this episode, Dr. Bill and Jill discuss: What’s the difference between customer service and a customer experience Why hiring and training employees for the customer experience is vital How to engage customers in a new way through in-office demos Key Takeaways: Interaction with customers does not need to be elaborate; eye contact and using their names is a simple step Connecting with a patient through a non-dental interaction helps to get to know them and build trust...

In this episode, Dr. Bill and Jill discuss: What’s the difference between customer service and a customer experience Why hiring and training employees for the customer experience is vital How to engage customers in a new way through in-office demos Key Takeaways: Interaction with customers does not need to be elaborate; eye contact and using their names is a simple step Connecting with a patient through a non-dental interaction helps to get to know them and build trust...

Dr. Williams, DMD, MAGD, MICCMO, is a noted author including two #1 Best Sellers, Marketing the Million Dollar Practice and The $10,000 a Day Dentist, plus Smile 360: A Patient’s Guide to Cosmetic Dentistry. Dr. Bill Williams is a Master of the Academy of General Dentistry and the International College of Craniomandibular Orthopedics and is highly involved in the American Academy of Cosmetic Dentistry, the American Academy of Implant Dentistry, the American Academy of Craniofacial Pain, the...

Dr. Williams, DMD, MAGD, MICCMO, is a noted author including two #1 Best Sellers, Marketing the Million Dollar Practice and The $10k a Day Dentist, plus Smile 360: A Patient’s Guide to Cosmetic Dentistry. Dr. Bill Williams is a Master of the Academy of General Dentistry and the International College of Craniomandibular Orthopedics and is highly involved in the American Academy of Cosmetic Dentistry, the American Academy of Implant Dentistry, the American Academy of Craniofacial Pain, the...